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“buy essential oils” gets about 320 searches a month in the US. The top results are planttherapy.com, vinevida.com, mountainroseherbs.com. The median Domain Rating on page one is DR 64, and the lowest is DR 33. To rank, you need relevant backlinks from sites like these.
Walmart
$4.87
Bulk Apothecary
$16.96 $20
Best Buy
$34.99 $60
Bulk Apothecary
$15.19 $18
Young Living Essential Oils
$114.14
Bramble Berry
$6.29
Best Buy
$17.99 $23
Natural Wholesale
$38.99
Macy's
$25.59 $32
JCPenney
$29.99 $50
Majestic Pure
$13.49 $16
Handcraft Blends
$19.99 Usually $36
Simply Earth
$13.99 $37
Aromadd
$38.99 $60
Oshadhi Essential Oils
$9.00 $18
Simply Earth
$16.99 $63
Bramble Berry
$4.99
JCPenney
$29.99 $50
Walmart
$6.98
Mountain Rose Herbs
$16.00
Young Living Essential Oils
$53.95
Nature's Oil
$9.14
LorAnn Oils
$4.31
Edens Garden
$18.95
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See All Results. It's Free.buy essential oils is a transactional SERP led by retailer collection pages—not guides. planttherapy.com holds #1, with
vinevida.com at #2 targeting bulk buyers and
mountainroseherbs.com at #3.
The results emphasize pure oils, broad selection, and use cases; wholesale and craft-supply stores also compete. Local pack, popular products, and People Also Ask add extra SERP competition. To compete, build a fast, shoppable category page with clear purity and sourcing details, strong product filters, and helpful buying answers.