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- Who We Are
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- Who We Are
- What We Do
- Strategy & Consulting
- Analytics Implementation
- Dashboarding & Analysis
- Marketing Analytics
- Our Partners
- Google Marketing Platform
- Adobe
- Amplitude Analytics
- Contentsquare Analytics
- Piano
- Optimizely
- MetaRouter
- Our Blog
- Resources
- Beginner’s Guide to GA4
- Blog
- GMP Hub
- Events
- All Resources
- Contact Us

- Who We Are
- What We Do
- Strategy & Consulting
- Analytics Implementation
- Dashboarding & Analysis
- Marketing Analytics
- Our Partners
- Google Marketing Platform
- Adobe
- Amplitude Analytics
- Contentsquare Analytics
- Piano
- Optimizely
- MetaRouter
- Our Blog
- Resources
- Beginner’s Guide to GA4
- Blog
- GMP Hub
- Events
- All Resources
- Contact Us

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## Your Partner in Building Analytics Programs that Drive Growth

We empower brands to navigate the complexities of the digital landscape, turning data into decisive action and measurable results.

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## Our Commitment to Client Success

10,000+

Actionable Insights Delivered

3,000+

Implementations Completed

15

Countries

50+

Offices

## Why Partner With Us?

### Rapid, Reliable Results

Accelerate your insights and optimization efforts with our processes built on industry best practices.

### Platform-Agnostic Mastery

Build an efficient analytics ecosystem based on your technology stack and our experience.

### Strategic Partnership Focus

Your goals are ours, as we integrate seamlessly into your team to drive mutual growth.

“Identified high-value website actions using advanced analytics methods that are the foundation for a reporting, analysis, testing & optimization program.”

Tire Manufacturer – B2B & B2C

Key Project Outcomes

### $100M

Incremental Annual Revenue

### +20%

Appointment Completion Rates

“Analysis sprints fueled an Experience Optimization program focused on improving throughput through the site’s checkout process.”

Appliance Manufacturer – B2C

Key Project Outcomes

### 27x

Annual Program ROI

### +40%

Transaction Rates

“Proved the value of digital within the organization through KPI alignment, advanced analytics, and a robust testing & optimization program.”

Wireless Carrier – B2C

Key Project Outcomes:

### +10x

Digital Upgrades and Lines Added

### +4 Stars

App Store Rating of Mobile App

“Migrated tag management solution to a server-side implementation to improve governance and data collection transparency.”

Technology Business – B2B

Key Project Outcomes

### 71%

Reduction in Tag Bloat

### 43%

Reduction in Page Load Time

## Our Analytics Process

We provide end-to-end web analytics consulting designed to give you clarity and confidence in your digital data. Our approach focuses on understanding your unique business goals and leveraging the right measurement strategies to drive meaningful results.

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3,000+
Implementations Completed

10,000+
Actionable Insights Delivered

## Our Toolkit

## Latest Insights & Analytics Trends

### Merkle Americas Becomes Amplitude’s First North American Reseller

Reading Time: 2 minutesWe’re thrilled to announce that Merkle Americas has officially agreed to become the platform’s first-ever reseller in North America. This partnership enhances and expands the

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### Transforming Healthcare Analytics: Amplitude’s Commitment to HIPAA and Patient Privacy

Reading Time: 2 minutesFor healthcare organizations, whether covered entities or business associates; choosing an analytics platform is about more than dashboards and funnels.  It’s about trust, security, and

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### The AI Visibility Playbook: Strategy Meets Analytics

Reading Time: 2 minutesThe digital world feels like it’s spinning faster than ever. AI-powered assistants, you know them: Google’s AI Overview, ChatGPT, and Claude are quickly and dramatically

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## Ready to Unlock Your Data's Potential?

Let us show you how a tailored analytics solution can drive growth for your business.
Get in touch for a consultation.

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Or call us at 1.443.542.4000

## Locations

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Chicago, IL
Saint John, NB
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Toronto, ON

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- sales@cardinalpath.com

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