Page Inspect

DoubleVerify: Driving Superior Outcomes For Global Brands

<img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=7274186&amp;fmt=gif">



Skip to Content

- Products

- DV Media AdVantage Platform for Advertisers
- Verify
- Fraud
- Brand Suitability
- Context
- Viewability
- Attention
- Optimize
- Prove
- DV Publisher Suite
- Revenue Analytics
- Inventory Quality
- Quality Targeting
- Authentic Direct
- DV Marketplace Suite

2025 Global Insights

Learn More
- Solutions

- DV Authentic AdVantage
- Channels

- Social Media
- CTV
- Commerce Media
- Resources

- - Knowledge Hub
- Blog
- Global Insights
- Transparency Center
- - Quick Links
- Case Studies
- Product Fact Sheets
- Reports
- Webinars
- Company

- About
- Careers
- Newsroom
- Trust Center
- Investor Relations

Search

Search

- Log in

- DV Pinnacle
- DV Publisher Suite

Get Started

Menu

- English
- Español
- Português
- 日本語

Search

Why DV

## We Help Brands Succeed

DV provides the industry’s leading Media Effectiveness Platform. Utilizing trusted measurement data and dynamic AI optimization, DV maximizes campaign effectiveness and drives tangible business outcomes for advertisers wherever they run their digital media.



### Superior Data

DV measures over 8.3 trillion media transactions per year, analyzing content and identifying fraud at scale across open web, commerce media networks, CTV and social media — empowering brands to reduce waste and align ad placements with campaign goals.

Verify Media Quality



### Dynamic Activation

DV enables brands to take action on the wealth of data we measure, identifying opportunities for improvement and scale and building custom bidding algorithms that leverage AI to dynamically adapt to a brand’s KPIs.

Optimize Performance



### Tangible Outcomes

Media effectiveness is all about outcomes. That’s why DV combines attribution with MMM and incrementality tests to provide a comprehensive, calibrated understanding of performance, unifying insights across methodologies to enable smarter decision making.

Prove Outcomes

Trusted by



## Comprehensive Coverage Across the Digital Ecosystem
### Customers & Partners



### Brands & Agencies

Leverage the DV Media AdVantage Platform to drive campaign performance and effectiveness across all digital ad spend.

Learn more



### Marketplaces

Improve inventory quality and increase performance — building advertiser confidence and trust.

Learn more



### Publishers

Reduce waste, maximize yield and automate delivery based on an array of revenue and media quality tools.

Learn more

### Channels



### Social Media

Comprehensive coverage and unique insights help drive performance across social media buys.

Learn more



### Streaming TV

Advanced measurement and analytics to help capture attention and engagement.

Learn more



### Commerce Media

Measure and maximize campaign effectiveness of commerce and retail media platforms.

Learn more



## See Why Top Brands
Work With Us

Given that post-bid blocking coverage is lacking when it comes to video advertising, we wanted to put in place proper protection measures across our CTV and digital video campaigns. By leveraging DV's Video Complete solution, we were able to substantially reduce non-compliant traffic, helping to improve the quality and performance of our video campaigns.

Saquib Pasha NortonLifeLock

Implementing a contextual targeting strategy early makes sure we are prepared for cookie deprecation, and it lets us realize the benefits of finding our audience when they're consuming relevant content.

Ted Oh Fanduel

DoubleVerify has been key for our clients for ensuring the highest inventory quality whilst minimising ad dollar wastage. We chose DoubleVerify as we could not find any other provider that offered all the solutions we needed under one platform. We have since developed a strong relationship with the DoubleVerify team as their service and support to our account is second to none.

Scott Austin DQ&A Technology

I appreciate DoubleVerify's stellar account management team, who respond with speed and ensured all settings went live as intended.

Michelle Noronha WPP Media

We've been working with DV since the early days of their publisher beta. Their viewability, IVT and brand suitability tools are well known and widely respected in the industry and we are thrilled that they've brought them to the supply side, enabling publishers like Newsweek and our global advertising partners to benefit from the very best anti-fraud tools and methodologies, the cleanest inventory and the most transparent reporting.

Newsweek

Working with DV has enabled overall operational efficiency—from reducing time needed to manage discrepancies by 40% to automating 80% of our monthly billing. Most recently, we partnered with DVPS Campaign Delivery to design a custom template to automate viewability reporting, which increased productivity by 15%.

Verve

Without Authentic Direct, the process for honoring advertisers' brand suitability needs is very time intensive and error prone. Despite all of our manual effort, we still experienced high block rates and wasted impressions. Authentic Direct was easy to implement, required minimal effort and delivered an immediate result.

The Arena Group

DV Publisher Suite has been pivotal in helping to aggregate disparate systems. Integrations with our order and inventory management platforms have greatly enhanced our ability to oversee asset delivery management.

PGA Tour Digital

Transparency is key when it comes to building strong relationships with brands. Partnering with DoubleVerify will allow our advertisers the in-depth insight they need on invalid traffic and viewability to confidently evaluate and validate campaign effectiveness on TikTok.

Melissa Yang Head of Ecosystem Partnerships at TikTok

DV Rockerbox is a perfect fit for our complex marketing strategy. No other platform was able to accommodate the decentralized nature of our various markets, and yet still provide us a cohesive and clear understanding of their impact at large and on a granular level. Working with DV Rockerbox gives us the full-stack approach to marketing measurement we need to continue to scale.

David Cohen Chief Data Officer, WeightWatchers

## Explore Our Latest Insights and Innovation

### 2025 DV Global Insights: AI, Automation and the Future of Digital Advertising

Report

Learn More

### 2025 DV Global Insights: Trends in the Modern Streaming Landscape

Report

Learn More

### DV Media AdVantage Platform Product Fact Sheet

Product Fact Sheets

Learn More

More Resources

## Make Your Advertising More Successful

- Get Started



### Sign up for our newsletter

* * *

- Products
- DV Media AdVantage Platform for Advertisers
- DV Marketplace Suite
- DV Publisher Suite
- Solutions
- DV Authentic AdVantage
- Channels
- Social Media
- CTV
- Commerce Media
- Resources
- Knowledge Hub
- Blog
- Global Insights
- Transparency Center
- News Accelerator
- Company
- About
- Locations
- Careers
- Newsroom
- Trust Center
- Investor Relations
- Corporate
- Privacy Notice
- Cookie Notice
- Terms & Conditions
- Safety & Responsibility
- Impact
- Code of Ethics
- UK Modern Slavery Act
- Accessibility
- Sitemap

©2025 DoubleVerify All rights reserved.

-
-
-
-