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Title:Ghost: The best open source blog & newsletter platform
Description:Beautiful, modern publishing with email newsletters and paid subscriptions built-in. Used by Platformer, 404Media, Lever News, Tangle, The Browser, and thousands more.
HTML Size:118 KB
Markdown Size:6 KB
Fetched At:November 15, 2025

Page Structure

h1Turn your audience into a business.
h2Easy site design
h2Advanced creator tools
h3Rich media & dynamic cards.
h3Newsletters built-in.
h2Grow your audiences
h2Run your business
h3Native analytics.
h3Offers & promotions.
h2Integrations
h3$100,000,000+
h2Publishers
h3404 Media
h3Tangle
h3Platformer
h3The Lever
h2Creators
h3Gone With The Wynns
h3Creator Science
h3DESK Magazine
h3Jeff Su
h2Businesses
h3YCombinator
h3Kickstarter
h3Buffer
h3Unsplash
h2Built to last
h2You've been referred!
h2has gifted you
h2Launch your big idea

Markdown Content

Ghost: The best open source blog & newsletter platform

Open menu

Product

For Creators

YouTubers, bloggers, podcasters, musicians & artists

For Publishers

Writers, journalists, local news and new media outlets

For Business

Modern brands & companies with ambitious content marketing

For Developers

Source code, documentation, guides and tutorials

Explore

Resources

Marketplace

Professional themes, custom integrations and qualified experts

Start here New

A huge library of guides, stories, interviews and tips for success

Themes

Hundreds of beautifully designed publication templates

Help center

Get help with product features and answers to common questions.

module-four

Integrations

Connect thousands of apps and services with your website

Product updates

All the latest changes and improvements to Ghost

Experts

Get help building your site from certified Ghost developers

About us

Learn more about the people behind the platform (We're hiring!)

Pricing

Sign in **Get Started** — free

Close menu

For Creators

Join thousands of creators using Ghost to share their work

For Publishers

The platform for independent publishers

For Business

Content marketing for modern business

For Developers

Source code, documentation, guides and tutorials

Explore Pricing Marketplace Themes Integrations Resources Help center Product updates Developers About us

**Get Started** — free

Existing customer? Sign in

Just launched: Ghost 6.0 →# Turn your audience into a business.

Ghost is a powerful app for professional publishers to create, share, and grow a business around their content. It comes with modern tools to build a website, publish content, send newsletters & offer paid subscriptions to members.

Try Ghost completely free for 14 days →

## Easy site design

Complete control over *your* website and branding.

Launch a custom website and tweak the design settings to perfectly match your brand and style.

Go even further with hundreds of custom themes in our marketplace, or build your own completely custom design from scratch.

Your unique brand sits front and center, while Ghost runs things in the background.

Explore Ghost themes →











## Advanced creator tools

Publish by web & email newsletter.

An editor built from the ground-up for professionals. Calm by design, with advanced workflows by default. No more suffering through clumsy toolbars or drag & oops. Immerse yourself in the story with an interface that's invisible until you need it, and powerful when you do.

### Rich media & dynamic cards.

Modern publishing requires more than just words. Expand your story with image galleries, gifs, video, audio, products, info boxes, accordion toggles, downloadable files, bookmarks, and so much more.

### Newsletters built-in.

Deliver posts by email newsletter to your audience, so they'll be in the loop whenever something new goes live. Segment your audience and send multiple different newsletters based on preference.

## Grow your audiences

Transform those clicks into contacts.

Until now, building an indie publication with memberships and subscriptions has been difficult and complicated.

Ghost makes it easy, with native signup forms that turn anonymous views into logged-in members.

Allow people to sign up for free, or purchase a paid subscription to support your work across monthly and yearly premium tiers.

Hello, new friends.

## Run your business

Manage your memberships.

See who's signing up, who's paying, and what they're reading, so you can get a better understanding of your core audience.

### Native analytics.

Understand what's working. Detailed engagement analytics for your audience so you can understand what content is getting the most attention, and who your biggest fans are.

### Offers & promotions.

Entice new subscribers with offers and promotions to grow your business. Run a 30% discount for your first 100 subscribers, an 80%-off Black Friday sale, or a special promotion for a live event.

- GeckoBoard

Discourse

Imgur
- MailChimp

Pinterest

HelpScout

Buffer
- Unsplash

AirTable

Vimeo
- Discord

Spotify
- Ulysses

ActiveCampaign
- Twitter
- Zapier
- Stripe
- Slack
- Instagram
- Facebook
- iA Writer

YouTube
- Feedly

Google Analytics
- GitHub

Netlify

Let's Encrypt
- Plausible

ChartMogul

Cove

Udesly
- Giphy

Intercom

Tally

## Integrations

Works with everything.

Social, referral programs, push notifications, social sharing, payment gateways, A/B testing, desktop editors, mobile apps, comments, recommendations. **Yes.**

Explore the integrations library →

### $100,000,000+

Revenue earned each year by publications running on Ghost, with 0% payment fees.

## Publishers

A newsletter is just the start

Build your own independent media business

Learn more →

### 404 Media
Technology 123K members

### Tangle
Politics $281K MRR

### Platformer
Technology 197K members

### The Lever
Politics 149K members

## Creators

Escape the algorithm

Your audience, brand, and revenue – owned entirely by you

Learn more →

### Gone With The Wynns
Travel 27K members

### Creator Science
Business $39K MRR

### DESK Magazine
Design 29K members

### Jeff Su
Productivity 15K members

## Businesses

Content marketing you can measure

Turn clicks into contacts with native lead gen & analytics

Learn more →

### YCombinator
Business

### Kickstarter
Business

### Buffer
Business

### Unsplash
Culture

## Built to last

A product you can depend on.
Ghost is open source, independent, and funded 100% by its users.

No investors. No bullshit.

## You've been referred!

A special offer has automatically been applied to this visit.

Continue →

## has gifted you

Your discount will be automatically applied when you purchase a paid plan.

Continue →

## Launch your big idea

Last week, 9,900 brand new
publications got started with Ghost.

Today, it's your turn.

Start publishing now →

About Explore Careers Resources

Product

- Creator platform
- Theme marketplace
- Integrations
- Experts
- Ghost for news

Developers

- How to install Ghost
- Core concepts
- Ghost hosting
- API documentation
- Security overview
- Source code

Resources

- Ghost tutorials
- Resources
- Node.js CMS guide
- Open Subscription Platforms

Comparisons

- Ghost vs Substack
- Ghost vs BeeHiiv
- Ghost vs WordPress
- Ghost vs Medium
- Ghost vs Patreon
- Ghost alternatives →

Support

- Help center
- Community forum
- Status   Triangle  99.9%



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