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- Designing for Change
- Designing Strategy
- From Ideas to Action
- Human-Centered Service Design
- Human-Centered Systems Thinking
- Impactful Presentations
- Innovating with Data
- Insights for Innovation
- Leading for Creativity
- Leading Complex Projects
- Storytelling for Influence
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- AI x Design Thinking Series NEW
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- Unlocking Creativity
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- COHORT COURSES:
- Activating Strategy
- Creative Thinking for Complex Problem Solving
- Cultivating Creative Collaboration
- Designing a Business
- Designing for Change
- Designing Strategy
- From Ideas to Action
- Human-Centered Service Design
- Human-Centered Systems Thinking
- Impactful Presentations
- Innovating with Data
- Insights for Innovation
- Leading for Creativity
- Leading Complex Projects
- Storytelling for Influence
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- Creative Leadership NEW
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- From Superpowers to Great Teams
- Hello Design Thinking
- Power of Purpose
- Prototyping for Digital Experiences
- Unlocking Creativity
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## Learn to lead through any challenge with

creativity

confidence

systems thinking

Today's world needs creative problem solvers. Learn IDEO's methods and mindsets for human-centered design.

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## Online Learning Experiences

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### Certificate Programs

Advance your career and build your confidence with a 3-6 month action-oriented learning experience made up of cohort and self-paced courses.

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### Cohort Courses

Collaborate with a global community in our 5-week online courses and apply new skills to your day-to-day work to increase your impact.

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### Self-Paced Courses

Learn anytime, anywhere. Boost your skills with flexible, short-form online courses designed to fit your life. Access 90 days from purchase.

## What You'll Learn

IDEO U equips you with creative problem-solving skills, easy-to-use tools, and leadership mindsets to stay resilient in our fast-changing modern world

### AI

- Starting Soon

#### AI x Design Thinking Workshop Series

Learn through live workshops. Get all content included in the AI x Design Thinking self-paced course with expert guidance and a global community of learners.

Cohort Course 7 Sessions

Regular price

$399

Sale price

$399 Sale

Unit price

/per

Learn More
- New

#### Bring AI to the Design Thinking Process

Learn at your own pace. Get an overview of the design thinking process and practical AI applications across different phases.

Self-Paced Course Start Anytime

Regular price

$299

Sale price

$299 Sale

Unit price

/per

Learn More
- #### AI x Design Thinking Certificate

Get certified in AI-powered design thinking. This deep-dive program combines our best-selling design thinking courses and AI workshop series into one in-depth cohort.

Cohort Course 8 Weeks

Regular price

$1,997

Sale price

$1,697 Sale

Unit price

/per

Learn More

* * *

See all AI courses

### Design Thinking

“Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”

—*Tim Brown, Chair of IDEO*

- #### AI x Design Thinking Certificate

Get certified in AI-powered design thinking. This deep-dive program combines our best-selling design thinking courses and AI workshop series into one in-depth cohort.

Cohort Course 8 Weeks

Regular price

$1,997

Sale price

$1,697 Sale

Unit price

/per

Learn More
- Starting Soon

#### Insights for Innovation

Learn to use insights to turn customer needs into human-centered solutions

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Human-Centered Service Design

Design the moments that matter

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Foundations in Design Thinking Certificate

Learn the core skills and mindsets of design thinking

Certificate Program 2-3 Months

Regular price

$1,598

Sale price

$1,598 Sale

Unit price

/per

Learn More
- Starting Soon

#### From Ideas to Action

Learn to prototype, experiment, and iterate to move your ideas forward

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Storytelling for Influence Course

Craft a narrative to motivate and inspire

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Creative Thinking for Complex Problem Solving

Tap into the power of imagination to tackle complex problems

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Impactful Presentations

Craft human-centered presentations that connect, resonate, and inspire

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Advanced Design Thinking Certificate

Deepen your design thinking skills and practice

Certificate Program 5+ Months

Regular price

$3,395

Sale price

$3,395 Sale

Unit price

/per

Learn More
- Introductory

#### Hello Design Thinking

An introduction to the foundational concepts and tools of design thinking

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- #### Prototyping for Digital Experiences

Low-fidelity prototyping methods for digital products and services

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### Designing a Business

Build and test new business ideas

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More

* * *

See all Design Thinking courses

### Innovation

“Innovation is now recognized as the single most important ingredient in any modern economy.”

*– Tom Kelley, IDEO Partner*

- Starting Soon

#### Innovating with Data

Understand the human behavior behind the data

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- New

#### Human-Centered Insights Certificate

Use design research methods to uncover unmet customer needs

Certificate Program 2-3 Months

Regular price

$1,498

Sale price

$1,498 Sale

Unit price

/per

Learn More
- Starting Soon

#### Creative Thinking for Complex Problem Solving

Tap into the power of imagination to tackle complex problems

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Activating Strategy

Human-centered approaches for bringing strategy to life

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Human-Centered Strategy Certificate

Make strategy accessible and actionable using principles of human-centered design

Certificate Program 2-3 Months

Regular price

$1,598

Sale price

$1,598 Sale

Unit price

/per

Learn More
- Starting Soon

#### Cultivating Creative Collaboration

Learn to lead collaborative teams from Mike Peng, CEO of IDEO

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Insights for Innovation

Learn to use insights to turn customer needs into human-centered solutions

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Unlocking Creativity

Exercises to overcome the common barriers to creativity

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### Designing Strategy

Unite rigor and creativity to create a successful strategy

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Designing a Business

Build and test new business ideas

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Business Innovation Certificate

Make strategic choices and turn ideas into reality

Certificate Program 2-3 Months

Regular price

$1,598

Sale price

$1,598 Sale

Unit price

/per

Learn More
- Starting Soon

#### Designing for Change

Start small, start with people, start now

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- New

#### Change Leadership Certificate

Use human-centered design approaches to create impactful change

Certificate Program 4+ Months

Regular price

$2,397

Sale price

$2,397 Sale

Unit price

/per

Learn More
- #### Power of Purpose

Learn to work and lead with purpose

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### AI x Design Thinking Workshop Series

Learn through live workshops. Get all content included in the AI x Design Thinking self-paced course with expert guidance and a global community of learners.

Cohort Course 7 Sessions

Regular price

$399

Sale price

$399 Sale

Unit price

/per

Learn More
- New

#### Bring AI to the Design Thinking Process

Learn at your own pace. Get an overview of the design thinking process and practical AI applications across different phases.

Self-Paced Course Start Anytime

Regular price

$299

Sale price

$299 Sale

Unit price

/per

Learn More

* * *

See all Innovation courses

### Leadership

“The ability to tolerate and navigate ambiguity—and to guide organizations without knowing what’s ahead—is one of the key leadership qualities of our time.”

*–Suzanne Gibbs Howard, founder and Dean of IDEO U*

- New

#### Creative Leadership Workshop

Develop leadership confidence and create a team culture of trust and innovation

Cohort Course 1 session

Regular price

$299

Sale price

$299 Sale

Unit price

/per

Learn More
- Starting Soon

#### Designing Strategy

Unite rigor and creativity to create a successful strategy

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Foundations in Creative Leadership Certificate

Lead teams for creativity and collaboration

Certificate Program 3+ Months

Regular price

$2,397

Sale price

$2,397 Sale

Unit price

/per

Learn More
- Starting Soon

#### Storytelling for Influence Course

Craft a narrative to motivate and inspire

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Accelerated Change Leadership Certificate

Join our limited-time accelerated program

Cohort Course 10 Weeks

Regular price

$2,397

Sale price

$1,999 Sale

Unit price

/per

Learn More
- Starting Soon

#### Cultivating Creative Collaboration

Learn to lead collaborative teams from Mike Peng, CEO of IDEO

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Human-Centered Strategy Certificate

Make strategy accessible and actionable using principles of human-centered design

Certificate Program 2-3 Months

Regular price

$1,598

Sale price

$1,598 Sale

Unit price

/per

Learn More
- Starting Soon

#### Activating Strategy

Human-centered approaches for bringing strategy to life

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Designing for Change

Start small, start with people, start now

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Unlocking Creativity

Exercises to overcome the common barriers to creativity

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### Human-Centered Systems Thinking Course

A holistic approach to problem solving starts with people

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- New

#### Change Leadership Certificate

Use human-centered design approaches to create impactful change

Certificate Program 4+ Months

Regular price

$2,397

Sale price

$2,397 Sale

Unit price

/per

Learn More
- Starting Soon

#### Leading Complex Projects

An adaptable approach to deliver stronger outcomes in changing conditions

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Collaborative Leadership Certificate

Lead and influence across projects and teams

Certificate Program 6-9 Months

Regular price

$2,596

Sale price

$2,596 Sale

Unit price

/per

Learn More
- #### Power of Purpose

Learn to work and lead with purpose

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### Leading for Creativity

Learn to scale creative problem solving from Tim Brown, Chair of IDEO

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### From Superpowers to Great Teams

Activate greatness in yourself and others

Self-Paced Course Start Anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### AI x Design Thinking Workshop Series

Learn through live workshops. Get all content included in the AI x Design Thinking self-paced course with expert guidance and a global community of learners.

Cohort Course 7 Sessions

Regular price

$399

Sale price

$399 Sale

Unit price

/per

Learn More
- New

#### Bring AI to the Design Thinking Process

Learn at your own pace. Get an overview of the design thinking process and practical AI applications across different phases.

Self-Paced Course Start Anytime

Regular price

$299

Sale price

$299 Sale

Unit price

/per

Learn More

* * *

See all Leadership courses

### Power Skills

“It is only in teams where you have the courage and bravery to be your full self that you can contribute your best.”

—*Keith Yamashita, SYPartners Chairman and Founder*

- Starting Soon

#### Human-Centered Systems Thinking Course

A holistic approach to problem solving starts with people

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Unlocking Creativity

Exercises to overcome the common barriers to creativity

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### Insights for Innovation

Learn to use insights to turn customer needs into human-centered solutions

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Storytelling for Influence Course

Craft a narrative to motivate and inspire

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Communicating for Impact Certificate

Shape and share your ideas in ways that engage, inspire, and motivate

Certificate Program 2-3 Months

Regular price

$1,598

Sale price

$1,598 Sale

Unit price

/per

Learn More
- Starting Soon

#### Leading Complex Projects

An adaptable approach to deliver stronger outcomes in changing conditions

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- Starting Soon

#### Cultivating Creative Collaboration

Learn to lead collaborative teams from Mike Peng, CEO of IDEO

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### Power of Purpose

Learn to work and lead with purpose

Self-Paced Course start anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More
- Starting Soon

#### Impactful Presentations

Craft human-centered presentations that connect, resonate, and inspire

Cohort Course 5 Weeks

Regular price

$799

Sale price

$799 Sale

Unit price

/per

Learn More
- #### From Superpowers to Great Teams

Activate greatness in yourself and others

Self-Paced Course Start Anytime

Regular price

$199

Sale price

$199 Sale

Unit price

/per

Learn More

* * *

See all Power Skills courses

## The IDEO U Learning Experience

HOW OUR COURSES WORK

## See

Our courses engage you through stories, expertise, and humor. Each lesson has a series of 3-5 minute videos that explain the why, what, and how of a specific topic. Plus we bring everything to life through case studies from around the globe.

## Reflect

Our learning experiences have a variety of reflective activities to help you make the connections to your specific work challenges. Reflection is one of the most effective ways to deepen your professional impact.

See

Try

Reflect

Share

## Try

In order to develop new skills, you need to try them out through repeated practice and exposure to new contexts. Our courses provide opportunities to try out new behaviors online and through real-world projects.

## Share

Knowledge is constructed through interaction with others—which is the foundation of our cohort experience. It’s through sharing and discussing with qualified teaching leads and a global peer network that you build greater understanding.

## See

Our courses engage you through stories, expertise, and humor. Each lesson has a series of 3-5 minute videos that explain the why, what, and how of a specific topic. Plus we bring everything to life through case studies from around the globe.

## Try

In order to develop new skills, you need to try them out through repeated practice and exposure to new contexts. Our courses provide opportunities to try out new behaviors online and through real-world projects.

## Reflect

Our learning experiences have a variety of reflective activities to help you make the connections to your specific work challenges. Reflection is one of the most effective ways to deepen your professional impact.

## Share

Knowledge is constructed through interaction with others—which is the foundation of our cohort experience. It’s through sharing and discussing with qualified teaching leads and a global peer network that you build greater understanding.

Learn More

## Loved by Learners Across the Globe

- 80K+ Alumni
- 157 Countries
- 146K+ Courses Taken

Kez Margrie Commissioning Editor Children's BBC, U.K.

Bringing a more empathetic lens toward understanding her audience at the BBC.

Caio Barrocal Product Designer and MSc Student
the University of São Paulo

Using design thinking to transform educational experiences in the classroom.

CHEE MING LOH PROJECT MANAGER
 Toyota Tsusho Corporation

Shifted his company’s culture to embrace a prototyping and action-led mindset.

Read Learner Stories

## Trusted by 80,000+ learners in top companies

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## What People Are Saying

Anastasia Matsumori

Product Designer @SMBC Group

I am thrilled to have had the opportunity to take on the challenge and develop a wealth of knowledge and skills in design thinking. Now, armed with these invaluable tools, I am eager to continue exploring and applying them to real-world situations…

Luis Guerra Alvarado

Vice President Product & Analytics @ General Motors Financial

I highly recommend these courses because they combine the amazing work Roger Martin and Jennifer Riel have done to advance the world of Strategy with IDEO's unique, human-centered approach to design and deliver value through every aspect of a business…

Priya Biswas

President @ Product Calgary

“Good communication is the bridge between confusion and clarity.” — Nat Turner. I find any course offered by IDEO U is a fantastic course. This was a great learning experience of two courses (storytelling and impactful presentations).

## Design Thinking In Action

We're part of IDEO, an award-winning global design firm that takes a human-centered, design-based approach to help organizations innovate and grow. IDEO U was created to share the methods and mindsets that IDEO has practiced for decades and to empower individuals, teams, and organizations to become more resilient, adaptable, and innovative.

Case Study: PillPack

### Growing an online pharmacy from startup to sale

Launching a nationwide venture that redefines and simplifies how customers engage with their pharmacy.

Learn More

Case Study: Innova Schools

### Designing a network of schools from the ground up

Scaling an entire network of schools for the growing Peruvian middle class.

Learn More

## Frequently Asked Questions

### What is a typical course schedule and structure?

There are two distinct ways to learn at IDEO U—cohort courses and self-paced. Each has a different structure and schedule:

Cohort courses

Cohort courses run on a set calendar, with fixed start and end dates. Course learning is self-paced within those dates and requires approximately 4-5 hours per week over 5 weeks. Courses consist of videos, activities, assignments, access to course teaching teams, and feedback from a global community of learners.

Cohort courses also provide *optional* 1-hour video Community Conversations, held weekly by the teaching team. They occur during set times, which are released during the first week of the course, and set to accommodate as many time zones as possible.

Self-paced courses

Self-paced courses take between 1-8 hours to complete. We provide 90 days of access from the date of purchase, so you may spread your learning over multiple weeks, or refer back to it multiple times during your access period. Courses consist of a series of videos, activities, and small assignments.

### How do certificate programs work?

Certificate programs are comprised of multiple courses and typically take 3-6 months to complete. Once you complete all required courses, you will be awarded a certificate of completion. There is no deadline for the completion of the programs and you do not have to purchase all required courses at the same time to be eligible for a certificate.

Explore different ways to deepen your learning and broaden your professional impact through our certificate programs here.

### Can I take multiple cohort courses at the same time?

While you can enroll in multiple courses concurrently, we strongly advise that you do so only if you are able to commit to a minimum of 5 hrs/week for each course (i.e. 10 hrs/week for 2 courses) to ensure the most valuable learning experience. If that does not feel feasible, we recommend taking the courses separately and exploring future dates on our course calendar.

Please make sure to select your desired cohort date for each course from the dropdown menu during checkout.

### Does my time zone matter?

All of our courses are fully online and self-paced, so you can take them from any time zone, anywhere in the world.

During 5-week cohort courses, your course teaching team will host scheduled virtual community conversations which are optional. Timing will be announced during the first week of the course and is set to accommodate as many time zones as possible. Don’t worry if you aren’t able to make it, as these are purely optional.

### Which course best suits me?

Great question! We offer an array of courses covering different topics and choosing one really comes down to what you want to learn at this point.

That said, the best place for most people to begin at IDEO U is our Foundations in Design Thinking Certificate program. This program includes 2 cohort courses that will enable you to gain a foundational and practical understanding of essential design thinking skills and empower you to create innovative solutions that are human-centered.

You can also take a quick quiz to find the course that best meets your specific needs.

### Can I enroll my team?

Absolutely! We have had many teams go through our courses together with great success. For those taking our courses as a team, we provide a couple of additional benefits:

1\. A *Team Learning Guide*, developed to provide your team with resources to facilitate offline discussion to complement the in-course experience.

2\. A *Manage Learners function*, which provides visibility into your team's progress within the course.

3\. The ability to create a private *Learning Circle*, which is a closed space for discussion on the learning platform specifically for your team.

For more information, visit our Team Learning page.

### Are there any discounts?

We offer a discount when you enroll in multiple courses at the same time through some of our certificate programs, including *Foundations in Design Thinking*, *Business Innovation*, *Human-Centered Strategy*, and *Communicating for Impact*.

You can also enter your email address at the bottom of this page in order to receive updates on future offers or possible discounts.

We also offer financial assistance for teachers, students, nonprofit workers, and those in need of government assistance – check out the financial aid application for more information and to apply for financial support. Please allow some time for the verification to process, so plan ahead if you are looking to join a course soon.

### How do I purchase my course?

You can purchase your course on our website using a credit card, PayPal, or Shop Pay.

We also offer installment plans which you can select at checkout if you use the Shop Pay method of payment. Available for U.S. learners at the moment.

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