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iZooto - The #1 Audience Marketing Platform For Publishers



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- Products

###### MESSAGING CHANNELS

- Web Push Notifications
- App Push Notifications
- News Hub
- On-Site Interactions
- Email Newsletter

###### FEATURES

- Segmentation
- Automation
- Personalization
- Reporting and Analytics
- API

###### INDUSTRIES

- News & Media
- Sports & Games
- Technology

###### MORE

### Integrations Directory

Connect with popular apps and platforms
- Pricing
- Flywheel

Flyby Visitors

Repeat visitors

Engaged Readers

Loyal Readers

Customers

Flyby Visitors

##### Convert flybys into repeat website visitors




Push Notification Subscription




News Hub




Exit Intent




Email Newsletter

Repeat visitors

##### Nudge to consume more content




Welcome Notifications




Show Latest




News Hub




Segment and Target

Engaged Readers

##### Reach out with relevant and personalized communication




News Hub




Best Practices For Engagement




Recover Abandoned Tab




Video Watch-Time

Loyal Readers

##### Convert your loyal advocates into paying customers




Mobile App Notifications

Customers

##### Convert your engaged subscribers into loyal advocates




Retarget Abandoned Subscriptions




Segment and Target
- Resources

- Blog
- Success Stories
- Webinars
- Podcasts
- Testimonials
- Monetize with us
- SIGN UP
- Login

- Products

###### MESSAGING CHANNELS

- Web Push Notifications
- App Push Notifications
- News Hub
- On-Site Interactions
- Email Newsletter

###### FEATURES

- Segmentation
- Automation
- Personalization
- Reporting and Analytics
- API

###### INDUSTRIES

- News & Media
- Sports & Games
- Technology

###### MORE

### Integrations Directory

Connect with popular apps and platforms
- Pricing
- Flywheel

Flyby Visitors

Repeat visitors

Engaged Readers

Loyal Readers

Customers

Flyby Visitors

##### Convert flybys into repeat website visitors




Push Notification Subscription




News Hub




Exit Intent




Email Newsletter

Repeat visitors

##### Nudge to consume more content




Welcome Notifications




Show Latest




News Hub




Segment and Target

Engaged Readers

##### Reach out with relevant and personalized communication




News Hub




Best Practices For Engagement




Recover Abandoned Tab




Video Watch-Time

Loyal Readers

##### Convert your loyal advocates into paying customers




Mobile App Notifications

Customers

##### Convert your engaged subscribers into loyal advocates




Retarget Abandoned Subscriptions




Segment and Target
- Resources

- Blog
- Success Stories
- Webinars
- Podcasts
- Testimonials
- Monetize with us
- SIGN UP
- Login

SIGN UP

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# Power Up Your Newsroom Marketing with iZooto

Engage your users anywhere, across devices with iZooto’s owned audience marketing platform. Powering newsrooms globally.

Know More

## A Flywheel Funnel Approach For Publishers to Retain Their Audience

The Funnel Approach doesn’t work in world of Digital Media. Each type of reader needs a different engagement and monetization approach. iZooto’s Audience Flywheel approach puts reader experience at the forefront, giving editors the tools to drive engagement and build a loyal audience.

### One Stop Solution To Put The Audience Flywheel In Motion

Assisting you in every stage of the audience flywheel

### Web Push Notifications

iZooto converts your fly by visitors – from all channels – Google News, Facebook, Discover, into push
notification subscribers and engage audience using web push notifications.

Reach and engage users across all OS and devices using web push notifications.

**Value and benefits**

- Convert your visitors into subscribers
- Grow pageviews and revenue by up to 15%
- Plug RSS and put content distribution on autopilot

BOOK A DEMO

### App Push Notifications

Engage your loyal mobile users with personalized notifications and bring them back to your app. Break news, score updates and more with Mobile app notifications.

**Value and benefits**

- Lightening fast delivery to be the first one to break news
- News Templates to help you stand out
- Power Delivery for 30% better reach across Android OEMs

READ MORE

### News Hub

A robust notification center that helps users find stories curated by editors and more. Help users set interests, preferences and increase content discovery and engagement.

**Value and benefits**

- Drives visibility and engagement to your most popular stories
- Editorial corner for users to discover targeted stories
- Powerful way of monetizing audience with native and display ads

READ MORE

### On-Site Interactions

Publishers spend a lot of time and resources to feature in Google News, Google Discover and even Facebook.

Unfortunately, most are fly-by visitors. The pageview contribution is abysmal. Not Anymore.

**Value and benefits**

- Convert flyby visitors into engaged readers.
- Drive Content discovery
- Get more than one page view per session

READ MORE

### Email Newsletter

Convert repeat visitors in to engaged users with email newsletters. Get access to multiple templates, and even integrate it with your exiting provider. Drive more website sessions and unlock revenue potential.

**Value and benefits**

- One tap Google optin
- Set on auto pilot and engage users
- Monetize with personalized branded ads

READ MORE

## 250 Billion Notifications Sent Every Month By Over 15K Publishers

## Publishers See Amazing Results

Lokmat

InsideNoVa

Tempo

Erem News

Lokmat

### Lokmat Gets 44 Million+ Pageviews And Retains Loyal Users With iZooto

Lokmat sought to enhance engagement with its loyal follower base by delivering customized content based on their interests. They segmented their audience by location and interests, enabling them to target the right readers with tailored notifications and resulting in more clicks and website revisits. This strategy also allowed them to monetize their audience through relevant web push ads, boosting revenue.

REAd Case Study

InsideNoVa

### How InsideNoVa Aced Audience Development And Generates 100K Page Views With iZooto. Every Month.

InsideNoVa, Northern Virginia’s leading news website had tons of traffic coming in, with social media and email taking the bigger share of the pie. But traffic did not translate to the engagement. With iZooto they hit their engagement metrics and successfully retain their audience. InsideNoVa also monetizes its audience via iZooto’s push notification ads.

Read Case Study

Tempo

### Tempo Streamlines Their Engagement Strategy & Gets 2X The Page Views With RSS Automation

Tempo a pioneer of news portals in Indonesia has been using iZooto since 2019. They were looking for a solution to engage their audience without them intervening. Something simple, easy, & automated. iZooto’s RSS Automation enables them to distribute the latest articles without any manual intervention, letting them do what they do best- cover interesting stories.

READ Case Study

Erem News

### How iZooto Replaces Social Media Channels As The #1 Source Of Traffic For Erem News

Erem News aimed to boost engagement beyond social media, segmenting their audience by location and website categories to deliver more targeted notifications. They also utilized iZooto’s Playbooks, including the Recover Abandoned Tab Playbook, which automatically prompted readers to return and finish reading when they abandoned a tab, resulting in increased engagement.

READ Case Study

## Publishers See Amazing Results

### Lokmat Gets 44 Million+ Pageviews And Retains Loyal Users With iZooto
Lokmat sought to enhance engagement with its loyal follower base by delivering customized content based on their interests. They segmented their audience by location and interests, enabling them to target the right readers with tailored notifications and resulting in more clicks and website revisits. This strategy also allowed them to monetize their audience through relevant web push ads, boosting revenue.

Read Case Study

### How InsideNoVa Aced Audience Development And Generates 100K Page Views With iZooto. Every Month.
InsideNoVa, Northern Virginia’s leading news website had tons of traffic coming in, with social media and email taking the bigger share of the pie. But traffic did not translate to the engagement. With iZooto they hit their engagement metrics and successfully retain their audience. InsideNoVa also monetizes its audience via iZooto’s push notification ads.

Read Case Study

### How iZooto Replaces Social Media Channels As The #1 Source Of Traffic For Erem News
Erem News aimed to boost engagement beyond social media, segmenting their audience by location and website categories to deliver more targeted notifications. They also utilized iZooto’s Playbooks, including the Recover Abandoned Tab Playbook, which automatically prompted readers to return and finish reading when they abandoned a tab, resulting in increased engagement.

Read Case Study

### Tempo Streamlines Their Engagement Strategy & Gets 2X The Page Views With RSS Automation
Tempo a pioneer of news portals in Indonesia has been using iZooto since 2019. They were looking for a solution to engage their audience without them intervening. Something simple, easy, & automated. iZooto’s RSS Automation enables them to distribute the latest articles without any manual intervention, letting them do what they do best- cover interesting stories.

Read Case Study

## iZooto Is The Only Marketing Automation Platform, Built Exclusively For Publishers

### Built For Everyone But Not Specifically Anyone

Generic push notification platforms sell to all categories but not specifically to publishers. Inevitable that they don’t build or design for publishers. They just “sell” to publishers.

Publishers are forced to buy Enterprise plans to use select features

Not built to support the scale and speed at which media businesses operate

No alignment with publishers – Neither Audience Engagement nor Monetization

VS

### Platform Built For Publishers

iZooto is designed and built for editors and audience managers. The objective is simple – reduce publishers’ dependency on Facebook and Google.

Features built for editors and audience managers to help them drive audience loyalty

Publishers rely on iZooto’s lightning-fast notification delivery to break news

Flexible Pricing helps Publishers do both engagements as well as audience Monetization.

"iZooto's Exit Intent Recommendations is easy to install and customize, and encourages our site’s visitors to read more of our content. I would highly recommend this to publishers looking to improve their website engagement and revenue"

## The iZooto Advantage

#### Quick integrations

Setup iZooto in a jiffy with our ready integrations. Many of our products have zero developer intervention making it easy and smooth to get started.

#### Value for Time & Money

There is a reason when we are priced slightly higher than others. Our artillery is packed with features, so you spend less time in doing & more in reaping benefits.

#### Audience Monetization

Boost revenue by not only running native ads on our products, but also with reader revenue. iZooto makes it possible for you to earn incremental revenue from day one.

### Already Using Push Notifications? Switch to iZooto

Migration to iZooto is easy, straightforward and fast. Our dedicated onboarding team ensures that you don’t lose your audience and can kickstart your campaigns on iZooto real quick.

SWITCH TO IZOOTO

**POPULAR RESOURCES AND FEATURES**

**Audience Development**

- Steller Subscription Experience
- Audience Engagement Guide
- Content Engagement
- Website Engagement Tools
- Web Push Notifications Guide
- App Push Notifications Guide

**Audience Engagement**

- Push Notification Marketing
- Push Notifications Examples
- Best Time To Send Push Notifications
- Understanding Your Audience
- Engaging Your Audience

**Audience Monetization**

- Push Notifications Advertising Guide
- Overcoming Monetization Challenges
- Checklist For Push Monetization
- Monetization Strategies
- Dynamic Paywall
- Best Paywall Solutions

**Popular Features**

- Exit-Intent Recommendations
- Show Latest
- Magic Notifications
- Automation
- Segmentation
- Personalization
- RSS Automation
- Playbooks

**Product**

- Web Push Notifications
- App Push Notifications
- Email Newsletter
- On-Site Interactions
- News Hub
- What’s New
- Help Doc
- FAQ

**Compare**

- iZooto vs OneSignal
- iZooto vs Feedify
- iZooto vs Push Engage
- iZooto vs SendPulse
- iZooto vs Aimtell
- iZooto vs Pushnami
- iZooto vs Pushly
- Switch To iZooto

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- Contact Us
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