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Title:JOSH BERSIN
Description:Insights on Corporate Talent, Learning, and HR Technology
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Fetched At:November 18, 2025

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h1JOSH BERSIN
h2Josh Bersin Articles
h2Gen AI Is Going Mainstream: Here’s What’s Coming Next
h2BBC Finds That 45% of AI Queries Produce Erroneous Answers
h2The Rise Of The Supermanager
h2Arriving Now….. The Digital Twin.
h2The Pivotal Role Of Chief HR Officer in AI Transformation
h2Digital Twins, AI-Native Learning, And Coaching All Collide!
h2Chili Piper Builds Remote-Work Culture And AI Skills Across 36 Countries
h2Gen AI Is Going Mainstream: Here’s What’s Coming Next
h2AI Adoption and Optimism: More Power Plants, Transformed Companies
h2Hari Srinivasan Explains The AI-Powered LinkedIn Hiring Assistant
h2AI Agents: Not Always Right But Seldom In Doubt
h2Why 45% Of AI Answers Are Incorrect: Thinking Skills You Need To Stay Safe
h2Is AI About To Bite Us? Debunking The Three Fears About AI.
h2The Rise Of The Supermanager
h2Are Layoffs The Only Way To Make AI Transformation Happen?
h2Seagate CHRO Patricia Frost: Leave No One Behind
h2SAP Jumps Ahead In AI Agents With Joule, HCM Features, And More
h2SAP Jumps Ahead In AI Agents With Joule, HCM Features, And More
h2OpenAI Just Dropped A Bomb On The Learning Market
h2AI Slop vs. AI Value: Can You Tell The Difference?
h3Categories

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JOSH BERSIN – Insights on Work, Talent, Learning, Leadership, and HR Technology

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- Join the Learning Revolution! Galileo Learn™, the AI-powered learning system for HR professional development, **n****ow available**

- Home
- Membership
- Bersin Research is Back
- CHRO Insights
- Vendor Membership
- About Us
- Topics
- Enterprise Learning
- HR Technology
- Human Resources
- Sourcing and Recruiting
- Diversity and Inclusion
- Employee Experience
- Wellbeing
- People Analytics
- HR Skills and Capability
- Research
- Maximizing the Impact of AI on HR Series
- Maximizing the Impact of AI in the Age of the Superworker
- Maximizing the Impact of AI on Core HR, Time Management, and Payroll
- Maximizing the Impact of AI on Talent Solutions
- Maximizing the Impact of AI on HR Service Delivery
- Systemic HR® in Action: Unlocking the Power of Integrated, AI-Enabled Technology
- Employee Experience, Engagement, Hybrid Work
- Corporate Learning, Training, Career Management
- HCM Excellence Resources
- HCM Best Practices SAP SuccessFactors
- HCM Best Practices Oracle Report
- The Definitive Guide: HCM Excellence
- HR Technology, Vendors and Tools
- Diversity, Leadership & Culture
- Talent, Recruiting, and Career Mobility
- The Big Reset Research
- Healthy Organization
- HR Capabilities
- Talent Climate Series
- Talent Acquisition Factbook
- Internal Hiring Factbook
- Time-to-Hire Factbook
- Emerging Trends in Talent Acquisition
- Just Released
- Powering the Frontline Workforce: How Frontline-First Companies Thrive
- The Rise of the Supermanager
- Maximizing the Impact of AI on HR series
- The Talent Acquisition Revolution: How AI is Transforming Recruiting
- AI Pacesetters: Six Secrets Of The Superworker Company
- It’s Time for an L&D Revolution: The AI Era Arrives
- GWI Project Research: Insurance Industry
- CHRO Insights Initiative
- Rise of the Superworker: Predictions & Imperatives for 2025
- 100+ Proven Use Cases for Galileo
- Emerging Trends in Talent Acquisition
- Definitive Guide to People Analytics
- AI HR Tech Trailblazers
- GWI Project: Automotive
- Enterprise Talent Intelligence
- Talent Acquisition Factbook
- Systemic HR Intiative
- AI in HR
- The Four-Day Work Week
- Post-Industrial Age
- GWI Project
- GWI Project Research
- GWI Project Pacesetters
- AI Pacesetters: Six Secrets Of The Superworker Company
- GWI Project Details
- GWI Project FAQs
- Access the GWI Project
- Podcasts
- Galileo Learn
- Galileo
- Josh’s Book
- Irresistible 2026

Search for:

# JOSH BERSIN

Insights on Work, Talent, Learning, Leadership, and HR Technology

## Josh Bersin Articles

- 0

AI

November 8, 2025

by joshbersin · Published November 8, 2025

## Gen AI Is Going Mainstream: Here’s What’s Coming Next

I just completed nearly 60,000 miles of travel across Europe, Asia, and the Middle East meeting with hundred of companies to discuss their AI strategies. While every company’s maturity is different, one thing is clear: AI as a business tool has arrived: it’s real and the use-cases are growing.

A new survey by Wharton shows ... Read more»
- 0

AI

October 26, 2025

by joshbersin · Published October 26, 2025 · Last modified October 29, 2025

## BBC Finds That 45% of AI Queries Produce Erroneous Answers

This is mindblowing. Today the BBC and EBU (European Broadcasting Union) published a detailed study which shows that around 45% of AI news queries to ChatGPT, MS Copilot, Gemini, and Perplexity produce errors.

In other words, the “dangerously self-confident” AI systems we use are quite poor at giving us good analysis of news. While the ... Read more»
- Business Trends / Leadership Development

October 20, 2025

by joshbersin · Published October 20, 2025 · Last modified October 21, 2025

## The Rise Of The Supermanager

Now that AI is part of our daily life, we see its impact on management. In this article I’d like to explain this important topic, and introduce you to our new research, “The Rise of the Supermanager.”

**A Brief History of Management**

If you read Peter Drucker and look at decades of research, ... Read more»
- AI

October 15, 2025

by joshbersin · Published October 15, 2025

## Arriving Now….. The Digital Twin.

Just as we get used to intelligent chatbots, video generation, and AI-powered analysis, research, content generation, and simulation along comes another good idea: the “digital twin.”

A “digital twin” is an idea which actually started in the 1960s, when NASA engineers built a digital replica of Apollo 13, the space ship which suffered an oxygen ... Read more»
- Business Trends / HR Technology / Human Resources

October 10, 2025

by joshbersin · Published October 10, 2025

## The Pivotal Role Of Chief HR Officer in AI Transformation

I have the opportunity to meet many Chief HR Officers in my travels and they are all focused on AI transformation. They’re playing a pivotal role because ultimately AI transformation is not about technology: it’s about work, jobs, and people.

Today we are publishing an interview with Patricia Frost, the CHRO of Seagate. Her ... Read more»

0

November 14, 2025

by joshbersin · Published November 14, 2025

## Digital Twins, AI-Native Learning, And Coaching All Collide!

This week I tell you about how the new world of corporate learning has rapidly evolved, and how AI-native learning, digital twins, and coaching all come together. It feels like a tornado has begun and all these standalone technologies are colliding, giving you the most exciting new business and career opportunity for L&D in many ... Read more»

0

November 13, 2025

by joshbersin · Published November 13, 2025

## Chili Piper Builds Remote-Work Culture And AI Skills Across 36 Countries

Hallie Condon, Chief People Officer at Chili Piper explores how the company uses AI to optimize employee experience in a fully remote, global environment.

Hallie shares how Chili Piper empowers its workforce across 36 countries by intentionally building culture, leveraging automation, and fostering transparency through innovative decision-making processes. The conversation delves into the company’s ... Read more»

0

November 8, 2025

by joshbersin · Published November 8, 2025

## Gen AI Is Going Mainstream: Here’s What’s Coming Next

After 60,000+ miles of travel and meeting with hundreds of companies, I’m here to share what I’ve learned. The simple message is that Gen AI has now gone mainstream, yet many companies are thinking about this in different ways. The current state is what we call “Stage 1 AI” focused on individual productivity, but more ... Read more»

0

November 4, 2025

by joshbersin · Published November 4, 2025

## AI Adoption and Optimism: More Power Plants, Transformed Companies

AI vendors build infrastructure, companies are shedding jobs, and we’re starting to witness the most rapid business transformation in centuries. In this podcast I look back on 2025 and show you where we are – with AI transformations, the job market, and the massive organizational changes in business. And I explain the Rise of the ... Read more»

0

November 1, 2025

by joshbersin · Published November 1, 2025 · Last modified November 5, 2025

## Hari Srinivasan Explains The AI-Powered LinkedIn Hiring Assistant

Hari Srinivasan, VP of Product at LinkedIn, has been building world-class recruiting products for 11 years. In this podcast Hari gives us the details behind the LinkedIn Hiring Assistant, one of the leading AI-powered talent acquisition products in the market.

Not only is Hari an amazing product leader, he also has enormous expertise ... Read more»

0

October 29, 2025

by joshbersin · Published October 29, 2025 · Last modified October 30, 2025

## AI Agents: Not Always Right But Seldom In Doubt

This week I discuss the latest BBC study on AI answer quality from public data sources. As I discuss, the BBC and EBU found that 45% of news queries produce erroneous answers, so the reality has set in: public domain AI engines are neither “superintelligent” nor are they perfect.

Yet they are very *self-confident*. ... Read more»

0

October 25, 2025

by joshbersin · Published October 25, 2025 · Last modified October 26, 2025

## Why 45% Of AI Answers Are Incorrect: Thinking Skills You Need To Stay Safe

In this podcast I discuss the risky business models AI labs are considering for their products and why accuracy, trust, and information quality is so so important (and difficult to ascertain). And that leads to a question we’re all asking: what are the real skills you need to flourish from AI and how does AI ... Read more»

0

October 23, 2025

by joshbersin · Published October 23, 2025

## Is AI About To Bite Us? Debunking The Three Fears About AI.

This week I met with dozens of HR leaders in Europe and there were many discussions about the risks of AI. AI is going to take all our jobs away. AI is going to get out of control and ruin our lives. AI is going to become smarter than humans and overtake us. AI is ... Read more»

0

October 20, 2025

by joshbersin · Published October 20, 2025 · Last modified October 23, 2025

## The Rise Of The Supermanager

In this week’s podcast I describe the new role of manager in the age of AI. No, managers are not going away and managers are not going to be managing agents as people. Rather a new Supermanager role has emerged: the leader who can drive transformation, lead AI innovation, and learn the details of AI ... Read more»

0

October 12, 2025

by joshbersin · Published October 12, 2025

## Are Layoffs The Only Way To Make AI Transformation Happen?

This week I discuss this ongoing trend of layoff announcements, typically coupled to “AI.” And as you’ll hear, this is quite a complex topic which gets into company culture, labor relations, and ultimately long term business strategy.

A new article in The Economist claims that “Europe Crushes Innovation” because of its old-fashioned labor ... Read more»

0

October 10, 2025

by joshbersin · Published October 10, 2025

## Seagate CHRO Patricia Frost: Leave No One Behind

Patricia Frost, EVP and CHRO of Seagate, is one of the most fascinating and highest-performing CHROs we’ve met.

Patricia has decades of experience as a US Army military leader, most recently as Director of Cyber, Electronic Warfare and Information Operations. How does her extensive military, warfare, and leadership experience pay off? As you’ll ... Read more»

0

October 8, 2025

by joshbersin · Published October 8, 2025 · Last modified October 10, 2025

## SAP Jumps Ahead In AI Agents With Joule, HCM Features, And More

This week I discuss SAP’s massive launch of AI agents throughout the suite, and the growing importance of Joule, SAP’s business agent for all employees. The architecture is now well built out and I explain how AI is permeating the ERP and HCM space.

I also discuss our new Galileo – Joule agent-to-agent integration and ... Read more»

AI / HR Technology

October 8, 2025

by joshbersin · Published October 8, 2025

## SAP Jumps Ahead In AI Agents With Joule, HCM Features, And More

This week we’re at SAP Connect and spent quite a bit of time with Dan Beck, President of Successfactors, the SAP leadership team, and a wide range of SAP Successfactors customers. I have to say, this was one of the most impressive array of enterprise-class AI announcements I’ve seen to date.

**SAP Intelligent Enterprise**

In ... Read more»

0

October 7, 2025

by joshbersin · Published October 7, 2025

## OpenAI Just Dropped A Bomb On The Learning Market

This week OpenAI unleashed a new set of developer tools that let’s learning platforms (and content) embed itself into the ChatGPT platform. And they also explain how you can build agents and other learning tools within the ChatGPT interface.

I’m not saying this is an enterprise-class platform (it’s not), but the paradigm is so simple ... Read more»

AI / Business Trends

October 5, 2025

by joshbersin · Published October 5, 2025

## AI Slop vs. AI Value: Can You Tell The Difference?

This week the AI market changed again, as the AI Slop tidal wave continues.

On Tuesday, OpenAI launched Sora, a new video generator that allows people to create short AI video clips. Immediately following Instagram parent Meta introducing a short-form AI video generator called Vibes to compete. It seems the advertising-driven business model has ... Read more»

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- Gen AI Is Going Mainstream: Here’s What’s Coming NextNovember 8, 2025
- BBC Finds That 45% of AI Queries Produce Erroneous AnswersOctober 26, 2025
- The Rise Of The SupermanagerOctober 20, 2025
- Arriving Now….. The Digital Twin.October 15, 2025
- The Pivotal Role Of Chief HR Officer in AI TransformationOctober 10, 2025
- SAP Jumps Ahead In AI Agents With Joule, HCM Features, And MoreOctober 8, 2025
- AI Slop vs. AI Value: Can You Tell The Difference?October 5, 2025
- The Rise Of The Supermanager: A New Role In The World of AISeptember 23, 2025
- Workday Acquires Sana To Transform Its Learning Platform And Much MoreSeptember 16, 2025
- Is The Tech Market Going Nuts?September 10, 2025
- OpenAI Gets Into Job Placement While The Job Market CrashesSeptember 5, 2025
- Workday to Acquire Paradox. A Bigger Deal Than You Think.August 21, 2025

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