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Kevel | The Retail Media Cloud®

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# Powering The World's Best Retail Media Networks

Kevel provides the AI-enabled technology and expert guidance that help innovative commerce leaders launch, scale, and succeed in retail media.

Start with Kevel

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Greater Operational Efficiency

Greater Operational Efficiency

Smarter Personalization

Smarter Personalization

Higher Advertiser Retention

Higher Advertiser Retention

Retailers

Retailers

Retailers

Marketplaces

Marketplaces

Marketplaces

Fintech

Fintech

Fintech

Travel Media

Travel Media

Travel Media

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Delivery Apps

Q-Commerce

Case study

Case study

Case study

## Welcome to the
Retail Media Cloud®

### Stand out to advertisers with your owned, differentiated, AI-powered retail media network.

Grow faster today and expand into tomorrow with flexible, future-proof infrastructure. Powered by the Kevel Ad Server, Kevel Audience and Kevel Console for launching targeted, attributable, customizable ad formats on-site and off-site.

The last ad tech solution you will ever need

### Kevel Ad Server
### Flexible ad serving platform

Our suite of ad serving APIs powers ad decisioning, campaign management, reporting, and catalog ingestion with advanced ML and AI. Manage all of your owned inventory on-site, in-app, or in-store in one place.

Learn More

### Kevel Audience
### AI audience segmentation tool

Our audience segmentation tool harnesses your first-party data into a single customer view for AI-powered segmentation, audience activation, and ad personalization. Push segments anywhere in your network, onsite or offsite.

Learn More

### Kevel Console
### Campaign management UI

Our out-of-the-box omnichannel campaign management user interface with AI automation features and self-service capabilities to help you scale your retail media network from day one.

Learn More

## AI Driven Retail Media

The Retail Media Cloud® includes advanced AI and ML features that help drive results for you and your advertisers. Here are just some examples of those AI powered features found in Ad Server, Audience and Console.

### Yield
Forecast

Kevel forecast uses advanced machine learning simulations to predict future delivery and performance. Sell, plan and optimize while boosting sell-through rates, fill-rates and ad operations efficiency.

#### Custom
Relevancy

With Custom Relevancy retailers can BYOM: bring your own model. Now, retailers can supply their own models and use them to help choose the most relevant ad based on their data.

#### AI Segment
Builder

Kevel Audience allows retailers to leverage AI in building segments by focusing on the desired outcome and constructing targetable segments based on that goal.

#### AI Campaign
Management

Improve your ad operations with an intuitive, AI driven interface that optimizes workflows helping retailers manage inventory, data assets and campaign performance while delivering best-in-class ROAS.

### Retailers

Make the most of your unique first-party data and omnichannel experience to give your advertisers and results they can’t get anywhere else.

Kevel for Retailers

Retailers building with Kevel:

"By utilizing Kevel's flexible, API-based solution, we have enacted the basis for scalability and advancement of our Retail Media network while enhancing our ability to create custom ad experiences that resonate with our customers.”

Natalie Ong, Director of DG Media Network Operations (Dollar General)

### Marketplaces

Empower your merchants to seamlessly promote their products and services, via white labeled UIs, creating a better buying experience within your marketplace.

Kevel for Marketplaces

Marketplaces building with Kevel:

“Kevel’s APIs helped us build the fastest, most innovative ad product in our industry”

Director of Ad Engineering, Edmunds

### Fintech

Turn your high-value transaction data into a high-margin ad business that can influence the buying experience from checkout and beyond.

Kevel for Fintechs

Fintechs building with Kevel:

“Commerce and advertising are deeply connected, and we believe that the advertising platform we are building at PayPal will become a must-use marketing channel for merchants big and small”

Diego Scotti, PayPal

### Travel Media

### Travel Media

### Travel Media

Using unique traveler and location data, build a valuable ad business that enhances the user journey with relevant offers and experiences.

Kevel for Travel Brands

Travel companies building with Kevel:

“Lyft’s partnership with StackAdapt & Kevel provides a unique way for programmatic buyers to reach consumers at key moments through strategic placements in the rider journey, delivering value for both riders and advertisers.”

Head of Sales, Lyft Media

### Delivery Apps

### Quick Commerce

Monetize natural user behavior during key steps of the buying process, from search to buy - providing advertisers unique, high performing ads.

Kevel for Delivery Apps

Kevel for Q-Commerce

Delivery apps building with Kevel:

“Kevel has enabled us to rapidly scale, growing monthly iFood Delivery ad revenue by 20x in a single year, and empowering this product to become one of the main EBITDA levers for the company.”

Senior Business Intelligence Analyst at iFood

## “Being an API-based solution gave us the ability to evolve through time because retail media is in a very fluid context right now. Even from an ad server perspective, the ability to adapt to whatever formats and channels we want to launch in the future…that is definitely a plus.”

**Carlos Paulo,** Head of Endless, Retail Media Solutions

Read Case Study

+478%

ROAS

# “Predictive segments powered by machine-learning models have become very important for us as client's display different behaviors depending on the category with varying frequency of purchase and consideration periods."

**Judit Takács Miranda,** Head of Digital Marketing

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3x

Conversion Rate

# “Kevel has enabled us to rapidly scale, growing monthly iFood Delivery ad revenue by 20x in a single year, and empowering this product to become one of the main EBITDA levers for the company.”

**Lucas Sampaio,** Senior Business Intelligence Analyst at iFood

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1900%

Growth

# "With Kevel we built an innovative sponsored listings ad platform that put us ahead of our competitors."

Director of Ad Engineering, Edmunds

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35ms

Fast response times

## Fully compliant solution provider

We’re the data processor, you’re the data controller so you’re always in control of your first-party data. Use your own first-party data to power user-level targeting—without handing over data or relying on opaque algorithms.

Security at Kevel

## Ready to get started?

Talk to one of our experts today. Learn how The Retail Media Cloud® can supercharge your retail media network or review our documentation.

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##### Products

Kevel Ad Server

Kevel Audience

Kevel Console

Kevel AI

##### Solutions

Marketplaces

Retail Media

Delivery Apps

Finance Media

All Ad Units

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##### Customer Stories

MC Sonae

iFood

Slickdeals

Edmunds

Wetransfer

All case studies

##### Developers

API Quickstart

Knowledge Base

Tools & Libraries

API Status

Full API Docs

Security/Compliance

##### Resources

About Kevel

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Retail Media Guide

Ad Server Guide

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