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Title:Nielsen | Audience Is Everything®Nielsen | Audience Is Everything®
Description:A global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.
HTML Size:1032 KB
Markdown Size:6 KB
Fetched At:November 15, 2025

Page Structure

h6Featured
h4Type
h4Topic
h6Featured
h6Featured
h1Nielsen’s comprehensive data and measurement are powering the future of media
h2Real audiences. Real data. Real decisions.
h2Unlock the full value of your marketing investments
h2Real audiences. Real data. Real decisions.
h2Unlock the full value of your marketing investments
h2Connecting you to audiences, growth and new opportunities.
h3Nielsen ONE
h3Audiencemeasurement
h3Media planning
h3Marketing optimization
h3Gracenote content metadata
h2Stay ahead of media’s evolution with our timely insights.
h6Featured
h4The Gauge
h32025 Annual Marketing Report
h3The Gauge
h3Need to Know: What is media fragmentation and how to reach today’s audiences?
h2Real people are always at the heart of our data.
h3People around the world participate in our panels
h3Employees power our business globally
h3Business resource groups champion an inclusive culture
h2Let´s Talk
h3Get a Demo
h3Find the right solution for your business
h5How can we help?
h3Find the right solution for your business
h5How can we help?

Markdown Content

Nielsen | Audience Is Everything®                 Nielsen | Audience Is Everything®



Solutions▼

**Audience measurement**

Audiences

Cross-media measurement

Digital measurement

TV & Streaming measurement

Audio measurement

**Media planning**

Audience segmentation

Market intelligence

Scenario planning

**Marketing optimization**

Marketing outcomes

Sports & games

**Content metadata**

Audio metadata

Sports metadata

Video metadata

Contextual video data

###### Featured

Nielsen ONE

Media is more complex than ever. Discover the future of cross-media measurement with Nielsen ONE.

Insights▼

#### **Type**

Articles

Case Studies

Perspectives

Reports

Videos

Webinars

#### **Topic**

Advertising

Audiences

Digital & technology

Marketing performance

Media

Sports & gaming

TV & streaming

###### Featured

Top 10 rankings

Explore what consumers are watching, playing and listening to around the world.

Data Center▼

**Featured Data**

The Gauge™ – U.S.

Top 10 – U.S.

Top Trends – Denmark

Top Trends – Germany

Olympic Games

Election Data Hub

**Methodology**

Big Data

Panels

Big Data + Panel

Identity

###### Featured

Nielsen Marketplace

Access Nielsen’s trusted data and make informed decisions that drive results. Shop Now

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Solutions

- All Solutions
- Audience measurement
- Media planning
- Marketing optimization
- Content metadata
- Nielsen ONE

Insights

- All Insights
- Articles
- Case Studies
- Perspectives
- Podcasts
- Reports
- Videos
- Webinars
- Top 10

Data Center

- Data Center
- The GaugeTM – U.S.
- Top 10 – U.S.
- Top Trends – Denmark
- Top Trends – Germany
- Olympic Games
- Election Data Hub
- Big Data
- Panels
- Big Data + Panel
- Identity
- Marketplace

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English

Português Brasileiro

Español

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日本語

한국어

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ภาษาไทย

Contact Us

# Nielsen’s comprehensive data and measurement are powering the future of media

## Real audiences. Real data. Real decisions.

Nielsen’s comprehensive data and measurement are powering the future of media.

Contact us

## Unlock the full value of your marketing investments

Learn more

## Real audiences. Real data. Real decisions.

Nielsen’s comprehensive data and measurement are powering the future of media.

Contact us

## **Unlock the full value of your marketing investments**

Learn more

Solutions

## Connecting you to audiences, growth and new opportunities.

See all solutions

Featured product

### Nielsen ONE

One clear view of your audience, brought together in one seamless platform.

Learn more

### Audience
measurement

Know everything about your audiences with our cross-platform measurement data of the entire population and its shifting habits.

Explore

### Media
planning

Power your planning and invest where it matters with comprehensive data that shows where, when and how to meet your audiences.

Explore

### Marketing optimization

Maximize your ROI by understanding how your advertising and marketing reaches and impacts audiences.

Explore

### Gracenote content metadata

Connect audiences with the TV, movie, sports, music and podcast content they’ll love.

Explore

See all solutions

Insights

## Stay ahead of media’s evolution with our timely insights.

- ###### Featured
#### The Gauge

Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms…

- Featured

### 2025 Annual Marketing Report

Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure media holistically with data-driven insights.

3mins read

- Featured

### The Gauge

Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms…

16mins read

- Articles

Featured

### Need to Know: What is media fragmentation and how to reach today’s audiences?

Media fragmentation creates scattered audiences. Find out how to engage and measure across all channels for…

Media

6mins read

See all insights

People

## Real people are always at the heart of our data.

750K+

### People around the world participate in our panels

Backed by real people, our global panels provide critical data validation and ensure representation.

Panels

* * *

13K+

### Employees power our business globally

Our passionate workforce drives a better media future across 57 countries.

Careers

* * *

14

### Business resource groups champion an inclusive culture

Members of these groups help us bring our best to the communities we measure.

Business inclusion,
impact & belonging

## Let´s Talk

Discover how Nielsen can help.

Get a Demo

* * *

Solutions

Locations

Insights

About Nielsen

Careers

News Center

Governance & Integrity

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### Get a Demo

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Contact us

### Find the right solution for your business

In an ever-changing world, we’re here to help you stay ahead of what’s to come with the tools to measure, connect with, and engage your audiences.

##### How can we help?

Notice: JavaScript is required for this content.

Contact us

### Find the right solution for your business

In an ever-changing world, we’re here to help you stay ahead of what’s to come with the tools to measure, connect with, and engage your audiences.

##### How can we help?

Notice: JavaScript is required for this content.