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Title:OMR – It's all about Online Marketing
Description:OMR is the platform for marketing makers. We inspire, inform and create chances to network: with our events, seminars, blog, podcast and reports.
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Fetched At:October 16, 2025
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h2News
h3Be inspired by the latest stories and the most important news for marketers.
h3News of the Day
h3New Podcast: Kollegin KI
h3Generating Billions of Views with Mini-Series
h3Quarterback Legend Tom Brady, Tech and AI Pioneer Meredith Whittaker and More: These Are the First OMR26 Speakers
h3Time for the next speaker: Ryan Reynolds comes to OMR25 in Hamburg
h3How AI-tools are impacting your campaign strategy on Instagram, Google Search and Tiktok.
h3How affiliate shopping app LTK is standing out from the competition
h2OMR26 Festival
h3On May 5 and 6, it's that time again: the marketing industry will gather in Hamburg for the OMR Festival 2026.
h3These are the first top speakers of 2026
h3These are the first top partners of 2026
h2Education
h3We have the right training for you, no matter what type of learner you are or what level of knowledge you are at.
h3OMR Academy | Digital Marketing Analytics
h3OMR Academy | Understand, implement and use AI
h3OMR Academy | Facebook & Instagram Advertising
h3Individual offers & services
h3For your kick-start into marketing
h3Your free start to get to know our courses
h2OMR Reviews
h3Search by category, software & tools, or services, and make your decision with the help of the OMR community. Choose the right solution for you based on real user reviews.
h3Why can I search for the best flights and hotels on 4,000 pages, but find the best software almost nowhere?
h3B2B Lead Generation: How to Win New Business Customers for Yourself
h3Service Desk or Help Desk? This is the Software Your IT Really Needs
h3From Funnel to Hall of Fail - These Tools Help You With Innovation Development
h2Events
h3Ob Festival, Weiterbildung oder Tool Talk – hier findest du alle bevorstehenden Events von OMR. Entdecke, was als Nächstes ansteht!
h3OMR Festival hits Hamburg on May 5-6, 2026
h3Become a partner!
h3Exclusive OMHR Dinner
h3Live tool comparison: find the right software in just 90 minutes
h3Fancy more events?
h3OMR x Hamburg Media School
h2Podcasts
h3As a leading marketer of economic and business podcasts, we entertain the business world. We've had them all in front of our microphones: Dirk Nowitzki, Knossi, Mai Thi Nguyen-Kim, and many more.
h2So überzeugend klingt Podcast
h3OMR Takeaway
h3OMR Podcast
h3Fast & Curious
h3Kollegin KI
h3OMR Education
h3OMR Rabbit Hole
h3Ohne Aktien wird schwer
h3OMHR
h2Knowledge Hub
h3Everything you need to know about online Marketing.
h3Search engine optimization (SEO)
h3Meta Advertising
Markdown Content
OMR – It's all about Online Marketing Skip to main contentSkip to main navigationSkip to footer Daily Festival Reviews Education Events OMR Podcast Jobs & HR Frames Finance Forward Follow OMR facebook x tiktok youtube instagram linkedin podigee spotify apple podcast rss feed Deutsch English Login Daily Festival Reviews Education Events OMR Podcast Jobs & HR Frames Finance Forward Login Search On the OMR26 stage Quarterback legend Tom Brady and tech and AI thought leader Meredith Whittaker are coming to the OMR Festival 2026. Learn moreGet your Ticket New Podcast: OMR Takeaway OMR Takeaway delivers concise answers to the most important marketing questions every Friday, along with key insights to help you make sense of them. to the Pod The Festival for the digital Universe! On May 5 and 6, it's happening again: The marketing industry gathers in Hamburg for OMR Festival 2026. Get your TicketLearn more Join Europe’s biggest marketing event with your company Reach 69,000+ attendees from all industries and make valuable connections through networking, masterclasses, and exhibition spaces. Become an exhibitor * * * News OMR26 Festival Education OMR Reviews Events Podcasts Knowledge Hub Jobs Family-Partner * * * ## News ### Be inspired by the latest stories and the most important news for marketers. Newsletter ### News of the Day Sexting with a Chatbot? OpenAI wants to allow erotic content Learn more Podcast ### New Podcast: Kollegin KI Host Max Mundhenke spricht in »Kollegin KI« mit Menschen aus der Praxis, die KI in ihrem Berufsalltag einsetzen. Listen now! OMR ### Generating Billions of Views with Mini-Series We'll explain the new hype surrounding TikTok, Instagram, and similar platforms. Read now OMR News ### Quarterback Legend Tom Brady, Tech and AI Pioneer Meredith Whittaker and More: These Are the First OMR26 Speakers We are announcing the first speakers for the OMR Festival on 5 and 6 May earlier than ever before. Among them are football legend Tom Brady and Meredith Whittaker, President of Signal. Read more Torben Lux | 3/3/2025 ### Time for the next speaker: Ryan Reynolds comes to OMR25 in Hamburg Scott Peterson | 8/27/2024 ### How AI-tools are impacting your campaign strategy on Instagram, Google Search and Tiktok. Scott Peterson | 8/20/2024 ### How affiliate shopping app LTK is standing out from the competition Weitere Artikel Stay up to date Receive exclusive insights, exciting trends, and practical tips straight to your inbox. No ads—just real added value! How often would you like to receive the newsletter? Daily NewsMonthly NewsWeekly News Email Sign up now ## OMR26 Festival ### On May 5 and 6, it's that time again: the marketing industry will gather in Hamburg for the OMR Festival 2026. Networking Professional Training Inspiration Entertainment Experience two days full of inspiring keynotes, exciting discussions & exclusive networking opportunities. The comprehensive program features five stages, masterclasses, side events, guided tours, numerous exhibitors, and after-show parties. Become an Exhibitor ### These are the first top speakers of 2026 Tom Brady Meredith Whittaker Rolf Schumann Andrea Petkovic See all speakers If you're not there, you'll hear about it later. ### These are the first top partners of 2026 Amazon Ads Adtech & Programmatic Data & Analytics Video & Streaming KPMG AI & Innovation Data & Analytics Cybersecurity Pinterest B2B E-Commerce Performance Techniker Krankenkasse See all Partners ## Education ### We have the right training for you, no matter what type of learner you are or what level of knowledge you are at. Take your career to the next level Your interactive online campus for the most important digital and marketing topics. Ideal for beginners and with a personalized certificate of completion. To OMR Education ### OMR Academy | Digital Marketing Analytics €1,799.00 E-Learning ### OMR Academy | Understand, implement and use AI €699.00 E-Learning ### OMR Academy | Facebook & Instagram Advertising €1,799.00 E-Learning All learning courses ### Individual offers & services Book trainings for your team in just a few clicks in the shop. Get the e-learning courses, se... Learn more ### For your kick-start into marketing Contact the employment agency or job center to receive your training voucher... Learn more ### Your free start to get to know our courses In our free online seminars, the best experts in the industry share their online marketing knowledge with you. Learn more ## OMR Reviews ### Search by category, software & tools, or services, and make your decision with the help of the OMR community. Choose the right solution for you based on real user reviews. OMR Reviews ### Why can I search for the best flights and hotels on 4,000 pages, but find the best software almost nowhere? Compare now 10/10/2025 ### B2B Lead Generation: How to Win New Business Customers for Yourself 10/6/2025 ### Service Desk or Help Desk? This is the Software Your IT Really Needs 10/1/2025 ### From Funnel to Hall of Fail - These Tools Help You With Innovation Development Weitere Artikel Software to watchCollaborationHRSalesZeiterfassungProjektmanagementWorkflow ManagementVideo ConferencingBusiness Instant Messaging desk.ly 278 Reviews See reviews Notion 296 Reviews See reviews HubSpot Sales Hub 484 Reviews See reviews Agicap 169 Reviews See reviews ZEP 164 Reviews See reviews Shipcloud 178 Reviews See reviews commercetools 106 Reviews See reviews orgaMAX Buchhaltung 294 Reviews See reviews GetResponse 238 Reviews See reviews clockin 329 Reviews See reviews microtech 232 Reviews See reviews Shopify 297 Reviews See reviews Tellent HR 97 Reviews See reviews Billbee 261 Reviews See reviews Seobility 673 Reviews See reviews rapidmail 369 Reviews See reviews ABlyft 88 Reviews See reviews STRATO Domain 133 Reviews See reviews Aplano 206 Reviews See reviews TimeTac 131 Reviews See reviews Miro 499 Reviews See reviews FastBill 152 Reviews See reviews NoSpamProxy 75 Reviews See reviews CentralStationCRM 111 Reviews See reviews moinAI 132 Reviews See reviews Tealium 164 Reviews See reviews Personio 368 Reviews See reviews MOCO 196 Reviews See reviews Mailingwork 153 Reviews See reviews Crewmeister 214 Reviews See reviews PlentyONE 82 Reviews See reviews ADCELL 259 Reviews See reviews CleverReach 174 Reviews See reviews sproof sign 231 Reviews See reviews Swat.io 314 Reviews See reviews HubSpot Marketing Hub 277 Reviews See reviews Stackfield 147 Reviews See reviews Tracify 125 Reviews See reviews Canva 707 Reviews See reviews Sistrix 329 Reviews See reviews Lanes & Planes 110 Reviews See reviews Sage Lohnabrechnung 258 Reviews See reviews Ordio 54 Reviews See reviews Conversionmaker.ai 121 Reviews See reviews Pliant 97 Reviews See reviews Sawayo by Infoniqa 43 Reviews See reviews STRATO SmartWebsite 184 Reviews See reviews IROIN® Influencer Marketing Suite 171 Reviews See reviews fiverr 339 Reviews See reviews awork 880 Reviews See reviews Brevo (ehemals Sendinblue) 409 Reviews See reviews poool 90 Reviews See reviews Channable 236 Reviews See reviews ContractHero 197 Reviews See reviews Zervant by Ageras 164 Reviews See reviews neuroflash 860 Reviews See reviews Superchat 312 Reviews See reviews SalesViewer® 389 Reviews See reviews Emarsys 68 Reviews See reviews heyData 136 Reviews See reviews Personizer 143 Reviews See reviews Storyclash 285 Reviews See reviews EASY2 364 Reviews See reviews GetMyInvoices.com 279 Reviews See reviews WISO MeinBüro Desktop 179 Reviews See reviews Pickware 129 Reviews See reviews Kameleoon 175 Reviews See reviews Channel Pilot Pro 368 Reviews See reviews Myfactory 114 Reviews See reviews ## Events ### Ob Festival, Weiterbildung oder Tool Talk – hier findest du alle bevorstehenden Events von OMR. Entdecke, was als Nächstes ansteht! ### OMR Festival hits Hamburg on May 5-6, 2026 More info ### Become a partner! Become an exhibitor and meet over 67,000 digital experts, leading tech companies, European startups, and industry giants. Join us where the digital world convenes! Become partner OMR Jobs & HR ### Exclusive OMHR Dinner Seize this opportunity and apply for the exclusive OMHR dinner for decision-makers. Apply now OMR Reviews ### Live tool comparison: find the right software in just 90 minutes In our free webinars, we compare up to 4 tools in a software category and answer all your questions live. This saves you tedious research! Register for free ### Fancy more events? Get an overview on our Events & Seminars page, get inspired and take part in exciting formats! To the offer ### OMR x Hamburg Media School Your career boost starts here: High-quality seminars led by top experts, hands-on insights, and a powerful network to help you move forward. Explore more ## Podcasts ### As a leading marketer of economic and business podcasts, we entertain the business world. We've had them all in front of our microphones: Dirk Nowitzki, Knossi, Mai Thi Nguyen-Kim, and many more. OMR's 360°Podcast Agency Podstars by OMR is an expert in branded podcasts and commissioned productions from all industries as well as a leading marketer of business and business podcasts in the DACH region. To Podstars ## So überzeugend klingt Podcast Our podcast trailers offer you a first glimpse into our productions. Check them out here! OMR Takeaway Welche Marketingtrends und Medienthemen werden gerade heiß diskutiert? Welche Startups mischen die Branche auf? Welche Kampagnen gehen viral – und wie verändern sich große Plattformen wie Google, Youtube, Instagram, Tiktok und Linkedin? OMR Takeaway liefert dir immer freitags die kompakten Antworten – und die wichtigsten Einordnungen gleich mit dazu. OMR-Boomer und -Chefredakteur Roland Eisenbrand und Video-Creatorin und Gen-Z-Repräsentantin Julia Guembel sprechen über aktuelle Trends, starke Marken-Cases und das Plattform-Geschehen – von Social Media über Performance Advertising bis hin zu Streaming und Popkultur. Sie holen Expert\*innen dazu, analysieren neue Tools und Formate – und geben dir genau die Marketing-Takeaways an die Hand, mit denen du bei jedem Branchen-Talk glänzen kannst. Ob am Tresen, im Meeting oder auf Linkedin. OMR Podcast Der OMR Podcast beschäftigt sich mit einigen der spannendsten Menschen aus der Digital- und Wirtschaftswelt. Von Milliarden-Unternehmen über Sportphänomene bis zu Wirtschaftslegenden ist alles dabei. Jeden Mittwoch und Sonntag neu! Fast & Curious Die Gründerinnen Lea-Sophie Cramer und Verena Pausder sprechen gemeinsam mit ihren Gäst\*innen über Unternehmertum, Wirtschaftstrends, aktuelle News der Startupszene, teilen persönliche Erfahrungen und Alltagsgeschichten. Kollegin KI In der Arbeitswelt von heute ist Künstliche Intelligenz mehr als nur ein Buzzword – sie ist eine echte Kollegin. Aber wie nutzt man ihr Potenzial richtig? Und wie können wir Berührungsängste abbauen? Host Max Mundhenke spricht in »Kollegin KI« mit Menschen aus der Praxis, die KI in ihrem Berufsalltag einsetzen. In entspannten und inspirierenden Gesprächen trifft er auf Menschen, die KI-Tools bereits ganz selbstverständlich in ihrem Berufsalltag nutzen. Sie berichten aus erster Hand von ihren Erfahrungen, ihren Erfolgen und den Herausforderungen. Gemeinsam mit seinen Gästen zeigt Max auf, wie KI-Anwendungen dabei helfen, repetitive Aufgaben zu automatisieren, kreative Prozesse zu beschleunigen und neue Perspektiven zu gewinnen. Es geht nicht darum, den Menschen zu ersetzen, sondern ihn zu entlasten, ihm neue Freiräume zu schaffen und ihn in seiner Arbeit zu stärken. »Kollegin KI« zeigt dir, wie du die Zukunft der Arbeit aktiv mitgestalten kannst. OMR Education OMR Education ist dein Kanal für Praxiswissen aus der Welt des Online Marketings! OMR Report Chefredakteur Rolf Hermann spricht mit Expert\*innen, Influencer\*innen und erfolgreichen Marketern über spannende Cases, Best Practices und Trends. OMR Rabbit Hole Zalando, Hellofresh, StudiVZ, Jamba! – hinter all diesen Marken stecken drei Brüder aus Köln: die Samwers. In “OMR Rabbit Hole: Die Samwer-Story” erzählt Podcast-Host Florian Rinke in zehn Folgen die Geschichte vom Aufstieg der Samwer-Brüder und der Entstehung des Berliner Startup-Ökosystems. Ohne Aktien wird schwer OHNE AKTIEN WIRD SCHWER ist der tägliche Börsenpodcast von OMR und Scalable Capital. OMHR Wir, also Carolin Beier und Marvin Behrens, möchten wissen, was den Arbeitsmarkt bewegt. Podcast ### OMR Takeaway Welche Marketingtrends und Medienthemen werden gerade heiß diskutiert? Welche Startups mischen die Branche auf? Welche Kampagnen gehen viral – und wie verändern sich große Plattformen wie Google, Youtube, Instagram, Tiktok und Linkedin? OMR Takeaway liefert dir immer freitags die kompakten Antworten – und die wichtigsten Einordnungen gleich mit dazu. OMR-Boomer und -Chefredakteur Roland Eisenbrand und Video-Creatorin und Gen-Z-Repräsentantin Julia Guembel sprechen über aktuelle Trends, starke Marken-Cases und das Plattform-Geschehen – von Social Media über Performance Advertising bis hin zu Streaming und Popkultur. Sie holen Expert\*innen dazu, analysieren neue Tools und Formate – und geben dir genau die Marketing-Takeaways an die Hand, mit denen du bei jedem Branchen-Talk glänzen kannst. Ob am Tresen, im Meeting oder auf Linkedin. Read more Podcast ### OMR Podcast Der OMR Podcast beschäftigt sich mit einigen der spannendsten Menschen aus der Digital- und Wirtschaftswelt. Von Milliarden-Unternehmen über Sportphänomene bis zu Wirtschaftslegenden ist alles dabei. Jeden Mittwoch und Sonntag neu! Read more Podcast ### Fast & Curious Die Gründerinnen Lea-Sophie Cramer und Verena Pausder sprechen gemeinsam mit ihren Gäst\*innen über Unternehmertum, Wirtschaftstrends, aktuelle News der Startupszene, teilen persönliche Erfahrungen und Alltagsgeschichten. Read more Podcast ### Kollegin KI In der Arbeitswelt von heute ist Künstliche Intelligenz mehr als nur ein Buzzword – sie ist eine echte Kollegin. Aber wie nutzt man ihr Potenzial richtig? Und wie können wir Berührungsängste abbauen? Host Max Mundhenke spricht in »Kollegin KI« mit Menschen aus der Praxis, die KI in ihrem Berufsalltag einsetzen. In entspannten und inspirierenden Gesprächen trifft er auf Menschen, die KI-Tools bereits ganz selbstverständlich in ihrem Berufsalltag nutzen. Sie berichten aus erster Hand von ihren Erfahrungen, ihren Erfolgen und den Herausforderungen. Gemeinsam mit seinen Gästen zeigt Max auf, wie KI-Anwendungen dabei helfen, repetitive Aufgaben zu automatisieren, kreative Prozesse zu beschleunigen und neue Perspektiven zu gewinnen. Es geht nicht darum, den Menschen zu ersetzen, sondern ihn zu entlasten, ihm neue Freiräume zu schaffen und ihn in seiner Arbeit zu stärken. »Kollegin KI« zeigt dir, wie du die Zukunft der Arbeit aktiv mitgestalten kannst. Read more Podcast ### OMR Education OMR Education ist dein Kanal für Praxiswissen aus der Welt des Online Marketings! OMR Report Chefredakteur Rolf Hermann spricht mit Expert\*innen, Influencer\*innen und erfolgreichen Marketern über spannende Cases, Best Practices und Trends. Read more Podcast ### OMR Rabbit Hole Zalando, Hellofresh, StudiVZ, Jamba! – hinter all diesen Marken stecken drei Brüder aus Köln: die Samwers. In “OMR Rabbit Hole: Die Samwer-Story” erzählt Podcast-Host Florian Rinke in zehn Folgen die Geschichte vom Aufstieg der Samwer-Brüder und der Entstehung des Berliner Startup-Ökosystems. Read more Podcast ### Ohne Aktien wird schwer OHNE AKTIEN WIRD SCHWER ist der tägliche Börsenpodcast von OMR und Scalable Capital. Read more Podcast ### OMHR Wir, also Carolin Beier und Marvin Behrens, möchten wissen, was den Arbeitsmarkt bewegt. Read more All podcasts ## Knowledge Hub ### Everything you need to know about online Marketing. Pillar Page ### Search engine optimization (SEO) Search engine optimization, or SEO for short, is a method of improving the findability of websites in search engines. OMR shows you the most important basics, tools and further training on the subject. Read more Pillar Page ### Meta Advertising The meta platforms Instagram and Facebook are the first choice for many companies when it comes to attracting new customers. A quarter of the global budget spent annually on internet advertising ends up on meta. OMR shows the benefits of meta advertising for your brand - and lists tools, training and resources to help you get started. Read more Pillar Page ### Performance Marketing Performance marketing is a discipline of online marketing that refers to the performance, measurability and optimization of marketing measures. Because numbers don't lie - especially not in data-driven marketing. OMR shows you how to use performance marketing strategically and provides tips on channels, tools and training. Read more Pillar Page ### Artificial intelligence (AI) in businesses Artificial intelligence (AI) is the attempt to replicate human behavior with technical possibilities. This opens up new opportunities for companies and marketers. OMR shows the most important basics of artificial intelligence and lists useful tools, training courses and resources on the subject. Read more ## Jobs ### The best jobs in digital business Career @ OMR OMR is more than just a festival! It's a 360° media platform that focuses year-round on all topics related to online marketing and the digital economy. And that's not all... Jobs @ OMR Jobplatform Newsletter. The best Jobs in digital business, straight into your inbox. Email sign up Hamburg | hybrid ### Fundraiser\*in mit Fokus auf Unternehmen und Großspenden War Child Deutschland gGmbH Köln | hybrid ### Spezialist\*in E-Mail-Marketing (m/w/d) Deutsches Komitee für UNICEF e.V. Berlin | hybrid ### Audience Manager (m/w/d) für KOMMUNAL Zimper Media GmbH Berlin | hybrid ### Marketing Manager (m/w/d) für KOMMUNAL Zimper Media GmbH All Jobs ## Family-Partner ### The crème de la crème and our pride and joy: We are incredibly grateful to count so many outstanding brand and digital partners from a wide range of industries among our Family Partners. ### Our Family-Partner These partnerships aren't limited to spectacular activations at the OMR Festival once a year—they shape our collaboration 365 days a year. Together, we develop inspiring marketing cases and exciting content for the OMR community. Show more ### Vodafone Kontakt ### Adobe Kontakt ### Google Contact ### BAT Contact ### SAP Contact ### Nespresso Contact ### Meta Meta ### Salesforce Contact ### TikTok Contact © 2025AboutCareerPressContact NewsletterImprintData Privacy PolicyTerms & ConditionsCookie Settings