Page Inspect

Sharethrough — Human-Centric Programmatic Advertising

Advertisers

### Solutions For Brands & Agencies

Achieve your campaign goals with enhanced ads that deliver better performance across our direct and scaled exchange.

**Overview**

Advertiser SolutionsCreative Gallery

**Innovation**

Ad EnhancementsCurationSustainabilityAddressability

**Advertiser Resources**

Inventory PackagesAdvertiser Case StudiesCarbon Emissions EstimatorPolitical AdvertisingSupport ↗

**Featured Product**

Introducing All-New CTV Enhancements by Sharethrough

Sharethrough's **CTV Ad Enhancements** are designed to address the ongoing attention challenge advertisers are looking to tackle.

Learn More →

No items found.

No items found.

No items found.

No items found.

Publishers

### Solutions For Publishers

Sharethrough’s technology help hundreds of publishers drive more revenue and generate better ad performance.

**Overview**

Publishers Solutions

**Innovation**

SmartSuite™ TechnologyNet Zero Publisher Program

**Publisher Resources**

Case Studies

**Featured Case Study**

CafeMedia's Integration with Sharethrough Yields Consistent Growth

Learn how CafeMedia has seen consistent growth since integration with Sharethrough.

Read Case Study →

Company

### Company

Sharethrough is a global omnichannel ad exchange, with a mission to provide users with an optimal, sustainable ad experience online.

**About Sharethrough**

AboutLeadership

**Careers**

Life at SharethroughCareer OpportunitiesDEIB InitiativesRefer Candidate

**Resources**

PressBrand Guide

**Press**

Equativ and Sharethrough commissioned independent research to explore how brands and agencies are adapting to the rapidly changing landscape.

Learn More →

Resources

### Resources

Stay up-to-date on our latest product updates, case studies and market analysis all relating to the industry.

**Editorial**

BlogPressEvents

**Research**

Case StudiesResearch Studies

**Publisher Resources**

Headline Analyzer ↗Carbon Emissions EstimatorAd Generator ↗Support ↗

**Recent Blog Post**

What to Expect at the Green Media Summit 2025: The Leading Event for Sustainability in Media

February 18, 2025

Read Blog Post →

Contact

En

Fr

Log in

Advertisers

Advertiser SolutionsCreative GalleryEnhanced Ad FormatsCurated MarketplaceSustainabilityAddressabilityInventory CurationAdvertiser Case Studies

Publishers

Publisher SolutionsSmartSuite™ TechnologyInventory Curation

Company

AboutLeadershipCareersCareer OpportunitiesDEIB Initiatives

Resources

BlogPressEventsCase StudiesResearch StudiesSupport

Contact

Log in

Publishers (PubMaestro)Advertisers (Sharethrough+)

## Big News! Sharethrough & Equativ are Merging

Together, we form one of the largest independent ad platforms and marketplaces worldwide.

Learn More →

## Big News! Sharethrough & Equativ are Merging

Together, we form one of the largest independent ad platforms and marketplaces worldwide.

Learn More →

Big News! **Lorem ipsum dolor sit amet, consectetur adipiscing elit.**       **Learn More →**

# Enhancing the Ad Experience.
Across Every Channel.
For Better Outcomes.
# Enhancing the Ad Experience.
# Across Every Channel.
# For Better Outcomes.

The Sharethrough Ad Platform maximizes user attention & performance through research-backed ad enhancements while curating the inventory for optimized directness, sustainability and quality.



91%

more likely to pay attention

Your browser does not support the video tag.

14%

more likely to comprehend

52%

more likely to pay attention to ads with useful content

CTV Sports Ticker →



56%

increase in comprehension

Your browser does not support the video tag.

40%

increase in VCR

72%

more likely to watch mobile videos with captions

Dynamic Video Captions →

106%

increase in awareness

Your browser does not support the video tag.

2X

lift in CTR

85%

of consumers bought a product due to a limited-time sale

Display Countdown →

## Sharethrough Core Principles for Maximizing Advertiser Outcomes

Ad Enhancements

Outcomes

Sustainability

Curation

Your browser does not support the video tag.

### Unique Proprietary Technology Automatically Enhances All Standard Ad Formats

- Automatically Enhanced
- Research-Backed
- Omnichannel & Omniformat

Best Video Ad Tech Innovation

Best Use of Video

Discover Ad Enhancements →

Your browser does not support the video tag.

### Sharethrough Products and Technologies are Proven to Improve

- User's Attention
- Brand Lift
- Conversions
- Outcomes

Discover Outcomes →

Your browser does not support the video tag.

### Pioneering Sustainability in Ad Tech

- Scope3’s Climate Shield Certified
- Ad Net Zero Active Member
- SBTi Approved (Net-Zero Emissions by 2030)

Best Sustainable Ad Tech Platform

Best Sustainable Initiative

Discover Sustainability →

Your browser does not support the video tag.

### Inventory Curation Towards Advertiser Performance Goals and Needs

Curated based on:

- Performance Goals
- Attention
- Audience
- Context
- Carbon Emissions

Discover Curation →

## You Don't Have to Take Our Word For It...

"GreenPMPs™ by Sharethrough and Scope3 provide a viable path toward a cleaner, greener digital media ecosystem. OMD UK is proud to be an anchor partner for this initiative, bringing more awareness and real solutions to the entire digital media ecosystem."

**Suzy Ryder
‍**Chief Digital Officer
OMD UK

“We are on a mission to reinvent the business to include sustainability at every step, making it a part of our core strategy. Leveraging Sharethrough’s GreenPMPs™ helped compensate for carbon emissions from our campaign, aligning with our overall goal and messaging.”

**Ryan Chu**
National Manager, Brand Communications
BMW Canada

"I love working with Sharethrough! The reps are patient and attentive and I feel really good about the value they provide. The inventory is premium with a clear differentiator from standard ads, and their production team provides quick high-quality work. They do a great job of listening and tailoring to my brand’s objectives."

**Andrea Lopez**
Head of Mx Development
Havas Media

"Freestar has had long-standing partnerships with Sharethrough. We are very excited about the merger as it will allow us to take advantage of their respective strengths across native, ad quality controls and exchange-based demand all under a unified platform."

**Matt Burgess**
VP Revenue Operations
Freestar

"We've noticed and appreciate Sharethrough's ongoing commitment to open source header bidding, including efforts to improve buyer transparency, support for dynamic flooring, participation in industry identity initiatives, and streamlining of their video integration. These efforts have shown to be fruitful in the expansion of our partnership."

**Patrick McCann**
SVP Research
CafeMedia

"Sharethrough has become a trusted partner to Bidtellect through their willingness to collaborate, their transparency, and by being attentive to our needs and the needs of our clients. Our partnership has enabled us to build a scalable and sustainable long-standing relationship. We are proud to be able to say that together we have contributed to building a better advertising ecosystem for all."

**Craig Aron**
SVP Growth & Strategic Business Development
Bidtellect

"I’ve been working with District M, now Sharethrough, for over 5 years and, for me, it’s their customer service that really stands out. We are constantly strengthening our partnership and not only a client-service provider relationship. We feel that everyone truly has our campaigns’ performance and overall digital business growth at heart. Their constant desire to innovate and improve makes them key players in the industry and our digital media mix."

**Veronique Hebert-Dumont
‍**Manager, Consumer Growth & Engagement
Air Canada Vacations

"Sharethrough has a great offering and has been our top-performing native partner year over year. Our client is strict/picky when it comes to running on native inventory, Sharethrough is able to work with our restrictions and drive above benchmark performance for all campaigns."

**Caroline Gamble
**Media Specialist
Amnet Programmatic Experts

"Working with Share and the team at Sharethrough is like having someone on my team dedicated to programmatic ads. They make suggestions and spark conversations to make the strategy better."

**Senior Manager
**Digital Marketing
Harvey’s

"We always see great results with our Sharethrough deals. Activation is always smooth and Dan is available whenever we need him to assist or give insight. We are working towards a CPQV KPI for Carmax. As a Display/Native partner, we look to Sharethrough to provide the most quality traffic at a low cost."

**Mia Hatter-Woods
**Senior Manager, Audience Activation
360i

←

→

## Latest Insights From Sharethrough & the Ad Tech Industry

#### View All Blogs →

### What to Expect at the Green Media Summit 2025: The Leading Event for Sustainability in Media

By

Benoit Skinazi

|

February 18, 2025

Get an inside look at what’s ahead for Green Media Summit 2025—the industry-first event for sustainability in digital advertising.

5

minutes

—

Technical Level

### \[Infographic\] Sustainability in Focus: Advertiser and Consumer Trends for 2025

By

Frank Maguire

|

January 18, 2025

In this post, we cover some of the key findings from our recent research study about sustainability, with the full infographic included.

3

minutes

—

Technical Level

### How Publishers Can Become More Efficient and Sustainable Without Reducing Revenue

By

Andrew Simpson

|

October 4, 2024

In today’s landscape, publishers have a variety of tools and strategies to become more efficient, and harbor a positive impact on the industry.

3

minutes

—

Technical Level

←

→

#### View All Press →

### 79% of Adtech Leaders Prioritize Sustainability and Social Issues, Driving Demand for Future-Proof Partnerships

October 3, 2024

Equativ and Sharethrough commissioned independent research to explore how brands and agencies are adapting to the rapidly changing landscape.

### Equativ and Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms and Marketplaces

June 12, 2024

Complementary capabilities and inventory create a commercially scaled industry player with a powerful global presence.

### Scope3 Introduces GMP+, Industry’s First Product to Prevent Problematic Placements; Sharethrough to Launch Today

April 11, 2024

Scope3, the market leader in sustainable advertising, introduced GMP+, a standardized media offering that will protect advertisers

←

→

#### View All PMPs →

### Memorial Day Seasonal Package

Monday, May 26, 2025

Stand out by optimizing your Memorial Day campaigns with Sharethrough TrueTemplate technology.

Summer

### Boxing Day Seasonal Package

Boxing Day: December 26, 2024

Stand out this holiday season by optimizing your Boxing Day campaigns with Sharethrough’s TrueTemplate technology.

Winter

### Holiday Food & Recipe Seasonal Package

Start date: November

Stand out this holiday season by optimizing your food & recipe campaigns with Sharethrough’s TrueTemplate technology.

Winter

←

→

## Contact Us

Country\* United States United Kingdom Canada Germany Netherlands Japan Australia Mexico Belgium Norway Sweden Denmark Finland \------------------------------ Afghanistan Akrotiri Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Ashmore and Cartier Islands Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Bassas da India Belarus Belize Benin Bermuda Bhutan Bolivia Bosnia and Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory British Virgin Islands Brunei Bulgaria Burkina Faso Burma Burundi Cambodia Cameroon Cape Verde Cayman Islands Central African Republic Chad Chile China Christmas Island Clipperton Island Cocos (Keeling) Islands Colombia Comoros Congo Democratic Republic of the Congo Republic of the Cook Islands Coral Sea Islands Costa Rica Cote d'Ivoire Croatia Cuba Cyprus Czech Republic Dhekelia Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europa Island Falkland Islands Faroe Islands Fiji France French Guiana French Polynesia French Southern and Antarctic Lands Gabon Gambia Gaza Strip Georgia Ghana Gibraltar Glorioso Islands Greece Greenland Grenada Guadeloupe Guam Guatemala Guernsey Guinea Guinea-Bissau Guyana Haiti Heard Island and McDonald Islands Holy See (Vatican City) Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Jamaica Jan Mayen Jersey Jordan Juan de Nova Island Kazakhstan Kenya Kiribati Korea, North Korea, South Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libya Liechtenstein Lithuania Luxembourg Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Micronesia Moldova Monaco Mongolia Montenegro Montserrat Morocco Mozambique Namibia Nauru Navassa Island Nepal Netherlands Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island Northern Mariana Islands Oman Pakistan Palau Panama Papua New Guinea Paracel Islands Paraguay Peru Philippines Pitcairn Islands Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Kitts and Nevis Saint Lucia Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa San Marino Sao Tome and Principe Saudi Arabia Senegal Serbia Seychelles Sierra Leone Singapore Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia and the South Sandwich Islands Spain Spratly Islands Sri Lanka Sudan Suriname Svalbard Swaziland Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor-Leste Togo Tokelau Tonga Trinidad and Tobago Tromelin Island Tunisia Turkey Turkmenistan Turks and Caicos Islands Tuvalu Uganda Ukraine United Arab Emirates Uruguay Uzbekistan Vanuatu Venezuela Vietnam Virgin Islands Wake Island Wallis and Futuna West Bank Western Sahara Yemen Zambia Zimbabwe I am a... Publisher Advertiser Trader DSP Other



Are you reaching out because of a job offer? If so, please visit this page this page before submitting your message. Thanks!

Thank you! Confirming your submission has been received. A Sharethrough representative will get back to you as soon as possible.

Oops! Something went wrong while submitting the form.

Advertisers

Advertiser SolutionsAd EnhancementsCurationSustainabilityAddressabilityInventory PackagesCase StudiesCarbon Emissions EstimatorSupport ↗

Publishers

Publisher SolutionsSmartSuite™ TechnologyNet Zero Publisher ProgramCase Studies

Company

AboutLeadershipCareersSupport ↗Political Ads Registry ↗Privacy Center ↗Opt-Out/Do Not Sell Personal InfoContactCopyright Notice

Resources

BlogCase StudiesPressGreenPMP.io ↗Native AdvertisingHeadline Analyzer ↗Supply PolicyDemand PolicyMarketplace Quality PolicyTerms of ServiceBrand Guide

Get the Latest Insights

Subscribe to our newsletter and receive cutting-edge digital advertising insights delivered right to your inbox.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

×