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Boost your Digital Performance with Taboola Advertising Platform

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# Performance Beyond Search and Social

Grow your business through performance advertising technology that delivers measurable outcomes.

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## Outcomes at Scale Beyond Search and Social
Realize What’s Yours

Watch the Video

Diverse inventory, all placement types, scale that moves the needle

Specialized Performance AI Driving Conversions and Actions

Unique 1st Party data from powering publisher editorial and ad units

Use any creative to meet your objectives, far beyond native

### Advertisers winning with Realize

- eCommerce
- Enterprise brands
- Agencies

679% Average ROAS

100K Leads/mo

+50% CTR

+50% ROAS

+130% CVR

+25% Leads Generated

+26% Brand Affinity

+291% Retargeting CVR

2X Avg. Session Duration

+30% Purchase Intent

\-42% Cost per Sale

+42% Video Completion Rate

## Specialized Performance
Not Full Funnel Promises

Successful Performance Advertisers Focus on **Conversion** and **Action** Stages

#### Awareness
Viewable Impressions

#### Consideration
Intent Prospecting

#### Action
Conversion Targeting

### Your Ads on Trusted Media Properties

## Advertise Smarter with Tools that Drive Success
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###### Ad Experiences that Drive Performance

Utilize tailored creative solutions, seamless asset creation, and brand suitability tools to optimize campaigns and drive impactful results at every stage of the performance funnel.

###### Powerful Performance AI

Harness Taboola’s AI, powered by 17 years of unique publisher data, delivering highly-targeted, scalable ads that maximize ROI and drive growth.

###### 1st Party Audience Targeting Solutions

Leverage scale, first-party data, AI, and privacy-focused tech to connect with the right audiences and drive performance.

###### Intuitive and Effective Campaign Management

Tap into powerful, user-friendly tools with high transparency and control for seamless campaign management and optimization.

## Master Your Digital Marketing

### Engagement

Increase website engagement by attracting users who are most likely to connect with your brand or product.

### Leads

Drive new leads, get email signups, reach potential customers, and share exciting offers directly.

### Purchases

Drive online purchases by converting readers into active buyers, transforming casual browsers into committed customers.

### Measurable Outcomes

Whatever your performance goal is, Realize provides measurable outcomes, at scale.

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## Advertiser Success Stories

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#### eToro Boosts Global Acquisition with Taboola: 30% Conversion Success

eToro sought a new media channel to enhance their global acquisition and branding efforts. By partnering with Taboola, they achieved a 30% conversion rate from registrations to paying users and reduced CPM costs by 40%.

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#### Bosch Home Appliances Sees Significant Traffic Increase With Taboola

Segmenta and Bosch Home Germany achieved convincing results in all relevant metrics such as CPC and CTR as well as Cost per Visit and Cost per Product View. The results were also very competitive compared to the accompanying social campaign.

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#### Hyundai Achieves 30% Lower Cost per Session with Taboola

Hyundai partnered with Taboola to boost their campaign performance, resulting in a 30% lower Cost per Session. They also achieved a 26% lower Cost per Lead and a 10% lower Bounce Rate compared to other channels like Display and Social.

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#### 10,000 Customers in 6 Months: Lifeboost's Success with Taboola

With Taboola, Lifeboost was able to convert 10,000 customers in 6 months, while achieving a CPA 75% lower than their goal with retargeting, and 87% lower than their goal with Attentive Audiences.

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#### Austria Tourism Sees 33% Boost with Taboola

Austria Tourism experienced a 33% performance increase across all campaigns by replacing banner display advertising with Taboola.

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### Reach your best audience at the lowest cost!
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